The Utilitarian Model: An Analysis Of Ethical Dilemmas

Ethics is the moral principles and values that control a person’s behaviour to interpret what is wrong or right and make the right decision. An ethical dilemma is a situation that one has to make alternative choice with the principles right and wrong (Kapola， 2005). The ethical dilemma often faced by the managers. Ethical decision is a decision make by the manager that the stakeholders would accepted and help the company to get benefits. By contrast, unethical decision is a decision made by managers is unsatisfied by the stakeholders. Large Australian corporation is a successful company which is very famous in Australia. In this case, the manager of the company has dilemma because he faced with ethical dilemma whether to purchase the expensive

The managers will get long-term benefits. The utilitarian approach is satisfied because purchasing expensive gift will help the company to get benefits for the greatest number of people. As it is discussed by Hartman and Desjardins (2008, 72) that utilitarian models advises that the managers have to make ethics decision by comparing the consequences of alternative actions. Thus, it is clear that utilitarian models, the greatest goods for the greatest of people, is achieved by the manager purchases the expensive gift. The managers should follow the opinion of stakeholders so that the benefits are satisfied. In this way, manager can confident that not only ethical decision making, but also protecting the growths of profits. If the manager does not make the right decision, it will influence all of the people involved including stakeholders, employees and company. As a manager, one should have responsible to make a decision by using the business ethics. Although purchasing expensive gift to manager from Asian is considered corruption (Byrne, 2011), but the manager have to protect the human rights in business behaviour. This will brings any harm to someone. The utilitarian model is the most suitable model as it provides the best profits to the company, manager and the

The utilitarian model focuses on provides greatest benefits to the greater number of the stakeholder of the company. Moral rights model emphasize on protecting the basic right of the people would be affected, which is the stakeholder of the company. Stakeholders’ benefits and the employees’ right should be protected by the manager. The justice approach focuses on equally benefits and harms of the stakeholders involved. The manager should purchases expensive gift to the manager from Asian because it is not harm to company and stakeholders. The disadvantage is purchases expensive gift will affect company’s reputation because it is an unethical in business culture. Throughout the analyses, utilitarian model is most suitable approach to purchase expensive gift. Utilitarian model brings more benefits on purchasing expensive gift to the manager from Asian. The manager should make the ethical decision due to the majority opinion by the stakeholders so that the benefits are fair to stakeholders, employees and company. The utilitarian model is the most suitable as it acts greatest benefits to stakeholders, employees and