Ethnographic Analysis Paper

In her document “ The Fakebook Generation,” later to be published in the New York Times on October 6, 2007, Alice Mathias enters the topic of the most used social networking service worldwide, Facebook. Mathias debates on Facebook’s claim of being a forum for “genuine personal and professional connections” and tries to influence her readers to ask themselves if the website really promotes human relationships. The author illustrates in her document the power and impact Facebook had on the population by convincing to be “a place of human connectivity,” but states her idea of Facebook missing its real reason of enriching human connectivity.

In terms of persona, people upload many things on social media that does not accurately portray them. In the article “ The End of Forgetting”, by Jeffrey Rosen, he discusses the impact social media has on individual’s work life. Rosen gives various examples of people losing their jobs because they are judged by their bosses from a single picture. He shares the story of a 25 year old teacher in training who uploaded a picture with a caption that said “Drunken Pirate” and was denied a teaching

In her article “I Tweet, Therefore I am”, Peggy Orenstein states that people using social media live in a performance culture that erodes the very relationships it tries to create, and alienates them from the real world. When users post without conscious thought, the world goes from a stage to a reality television show where every move you make is broadcast. Studies have shown that living like this will result in a loss of empathy. People can not put themselves in other 's shoes because they already know every detail of the person 's life already. Orenstein also states that people form their identities based off of their social media persona. When people start on social media, it will be the real them. As they progress, they start to tweet to please their audience. Thus, people become their Twitter persona in real life. Finally, Orenstein says that Twitter normalizes the oddities of everyday life. This being that it blurs the lines not only between public and private but also between the authentic and contrived self.

Being publicly traded company leads earning much more money than other social media network, worth a lot with fewer employees, a stronger management team and a clear target market in display advertising. However, by time Facebook will be challenging to maintain engaging users and not alienate them as Facebook users will face significant pressure to grow quarter over quarter that may degrade the user experience if the way to achieve that is to blast more useless ads to. So, it’s important for Facebook to maintain the alignment between the needs of their shareholders and their customers (Users) because of the accountability earned, making big mistakes will not be affordable in future.

As we are in the data era, technology and SNS have become a big part of society’s everyday existence. Social Media in particular has made it possible for us to curate our lives and create an illusion of perfection. “Just because something isn't a lie does not mean that it isn't deceptive. A liar knows that he is a liar, but one who speaks mere portions of truth in order to deceive is a craftsman of destruction.” (Criss Jami, 20xx). These false pretenses are deceptive and destructive as society’s comparative culture is strong. If not done carefully, this could lead to the ultimate downfall of society’s genuity. The same effect can be seen in Scott Fitzgerald’s “The Great Gatsby” and Tennessee Williams's “A Streetcar Named Desire”. The Great

Thesis statement: Social media has become a common staple and main way of communication in American culture and this impact has affected not only adults, but children of all ages.

I conducted my ethnographic observations over the course of a few days. During my fieldwork observation, I recorded observations of customer behaviour, the general layout of the restaurant, culture significance, and décor.

We were in Palm Spring on the weekend of November 21 for the swim meet. For my Ethnographic Project, I decided to interview one of my daughter’s swim friend’s mom and my friend, Linyun. We talked about it before and the meet was the best place for this interview. She is approximately 45 years old lady, married with an Indian-American guy. Her back round of culture is Chinese and she is from Taiwan. Even though her husband is Indian, he has Western culture because he’s grow up here. They have a 12 year old daughter, Aseata. Linyun came to the State in 2009, while her daughter was 7. She met her husband and got married in Taiwan. They lived in Taiwan for 8 years and decided to come to the State for her husband’s work and their daughter’s education.

In every aspect of life, the choices one makes will, in some sort, have an impact on one’s future. In todays society we are increasingly spending more and more of our time on social medias. Instead of sharing our thoughts and life events over a game of cards, this current generation tends to share personally feelings through the Internet - but what is the outcome of this? How does the social media affect our lives? What are the consequences of social media’s existence?

The issue with social media is that people only share the good things in their life and never the bad making people judge themselves based off of other people’s so called “perfect” lives, it also makes others try to keep up with the same standard as their friends making them want to post only the good things in their life which can also make people viewing their profile not truly connect with that person as they don’t see the person’s ‘true life’ but only the good moments.

Facebook has become the center of the reason, becoming a big social blogging site, that encourages their users to share their indifferent life to all their “friends”. She explains that this need to share your personal life started with celebrities,

In the generation of technology and innovation, the creation of social mediaattract a vast number of people world wide. Aside from the basic necessities of living it may also considered as one of the most important belonging of an individual in this day and age. Primarily because of its accessibility to communication, information, education, and entertainment.

Communication innovations build to connect individuals together so they can share their lives,thoughts,opinions through Instagram, Facebook, foursquare, twitter, and more. But on social sites people tend to wear mask and try to hide their true side. Have you noticed that lives of your boring friends seems to be very impressive and interesting on social media, always. This is all because these apps and sites allow users to select an impressive styles and filters for our living styles, making lives seems to be colourful. We create our good image presenting our personality good, cool, loving, intelligent etc (White).

In this new era it is unsettling for many psychologists that people readily reveal personal information online via social networking sites (Lannin & Scott, 2013). It is this online communication that has provided emerging prospects to study social influences (Guadagno et el., 2013). This paper will discuss the effects of social psychology concepts with regard to self-perception and self-presentation via social networking sites. It will also analyze the perception of others on these social media platforms.

Users post their most attractive photos and videos that show off their skills, all while trying to maintain a constant stream of new “friends” and “followers.” Pages are focused around an individual’s positive illusions, but not many negative aspects are included; people are able to escape reality by posting only what they want to about themselves and presenting it in whatever way they choose. pg113 Users are not just obsessed with their own pages, but with others as well pg110. This social comparison often leads to an overwhelming amount of competition, which further promotes narcissistic values. Narcissists firmly believe that they are the best and have no problem with showing off especially when they are glorified for doing so by gaining friends and receiving positive comments pg115. Since narcissists thrive on the idea that they are the best, getting such positive feedback will encourage their behavior to continue to lean towards self advocating, as stated in the law of effect. Not only does the use of social media often create competition, but it can also create hollow relationships (easily confused nowadays with genuine relationships) with others as well. Considering another aspect of a narcissistic personality is having poor relationships with others, this only adds to the growing epidemic of narcissism. When Facebook friends are all about quantity accumulation and social climbing, it is rare that these relationships are of much value