Organizational culture differs from a company to another, depending on the nature of work. Frequently, a remarkable diverse combination of qualities and standards, administer the cultural environment of an organization. A system of common meaning held by associates that differentiates the organization from other organizations is what we mean by organizational culture. In today 's quickly changing business atmosphere, the cultural make-up of an organization perform a decisive role the achievements of the organization to accomplish its vital targets. In this essay, the reader will be able to recognize the organizational culture of Etihad Airways, which is one of the biggest well-known airways in the airline industry.
The airline is utilizing big data in various ways such as maximizing revenues through pricing strategy optimization, forecasting maintenance, and improving the passenger’s in-flight experience. Etihad believes that big data will help the company sustain growth in the future. Etihad uses the pricing and revenue management software developed by PROS to add new destinations and grow their connections that best fit the needs of their target group. Etihad also adopted the SITA CrewTablet which will enable the crew to access any operational or passenger data via tablets anytime. Lastly, Etihad is using their loyalty program “House of Brands” to analyze the flying habits of their frequent flyer in order to gain insight that will help in determining the best price and timing to send an upgrade offer in order to boost sales and develop strategic
Diversification of their products is another key market driver, if the products developed are successful and current customers are satisfied this enables Boeing to enhance their marketing strategy and diversify their inventory worldwide. Boeing at this time is concentrating on adding significant activities to their core competencies as a part of corporate-level strategy. In addition to providing the basic primary activities and supporting activities in their new chain model, Boeing continually tries to add new valued marketing activities for their customers. One of those new activities is Boeing’s establishment of Boeing Capital Corporation (BCC), which offers a diversified allocation of aircraft leasing and financial management which is a strong hold for future Boeing marketing. Another activity is Boeing’s after-sales services which targets parts distribution availability ensuring parts are available by becoming the sole supplier.
Qatar airways are among the top in this list followed by British Airways. Goods received from company suppliers are referred to as inbound logistics. Competitive advantage is achieved in inbound logistics stage of the business by BA through establishing on-going relationships with suppliers, sophisticated system for stock control and professional training that has been accredited
Thai Airways International Public Company Limited (THAI) ————————————————————————————————————— Thai Airways International Public Company Limited (THAI) is a state enterprise that belongs to the Ministry of Transport and Communications. THAI is located at major international and domestic airports throughout Thailand, which is also known as one of the world’s leading airline industry. Especially, the airlines acts as national airlines which always gain profit and also are in the competition among worldwide Airline Business. Besides, the overall operation is appreciated in the world’s best airline consistently. The airline was instituted by agreement of Thai Airways Company Limited and Scandinavian Airlines System (S.A.S.)
Branded by its high efficiency and flexibility, Emirates has helped strengthen Dubai and UAE not only as a premium world hub for trade and business but also for culture and sports. It is a pivotal link between continents and it has a very highly advanced civil aviation infrastructure in the UAE. (Annual Report, 2010-2011). This has been accomplished because of the airline’s adoption and encouragement of fair competition, transparency to shape its future. During the mid 1980’s, Gulf Air began to cut back on its services in Dubai.
Introduction The civil aviation industry in India has entered into a new age of expansion driven by factors such as low-cost carriers (LCC), modern airports, foreign direct investments (FDI) in national carriers, cutting edge information technology (IT) interventions and a growing emphasis on regional connectivity. The most significant development in the Indian domestic market is the increasing dominance of the low-cost carrier model, which has modernized the aviation industry by extending the choice of the air transport to customers at the lowest costs. Also, LCCs have driven the growth of aviation through the introduction of regional routes and periodic discount offers, thus accounting for huge benefits to the Indian aviation sector. This
If systematically pursued, in a way that maximises the value created, context –focused philanthropy can offer companies a new set of competitive tools that justifies the investment of resources. At the same time it can unlock a vastly more powerful way to make the world a better place” HARVARD REVIEW DECEMBER 2002 by MICHAEL PORTER AND MARK KRAMER This loaded quote by Michael Porter and Mark Kramer, which was in the Harvard Business Review in December 2002, sums up the focus of this proposed study which is a quest to find the best strategic tactic for CSI from which the airline South African Airways can derive maximum