Social Media Marketing can be done by two ways one is adding social media links to the content and second is promoting activity through social media by updating statuses, blogs, and tweet. With the help of Social Media Marketing tool companies are getting direct feedback from their customers about the products and services. In Social Media Marketing, companies use online videos, photo sharing, news sharing, blogs, wikis, and posts on social networking sites to reach targeted customers. Need of Social Media Marketing: 1. To reach a large number of customers in a more spontaneous way without paying large advertising fees.
Social media spreads awareness about your business while giving you the chance to constantly remind them about the products and services that you offer. FIND CUSTOMERS Hashtags and keywords are useful for helping you identify potential customers who are interested in what you are selling. After finding prospective customers, you can simply direct them to your account where they fill out more about your business.Social media
Social networking is one of the most obvious roles of it. Facebook, Instagram, Snapchat, Twitter, WhatsApp, and a dozen more applications are used by people all over the world to communicate with their friends, families and loved ones. We can share photos, send videos, tag our friends, join groups, add friends and even like pages we support or find entertaining on these applications. Social networking can bring a certain community together. It can be a group of friends, families or people who share the same interests as others.
In conclusion, Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Social media is becoming an integral part of life online as social websites and applications proliferate. Most traditional online media include social components, such as comment fields for users. In business, social media is used to market products, promote brands, and connect to current customers and foster new business. Pachira Inchan (2012) has summarized type of online social media as follows.
Categorically, social media can be explain as an application whereby people advertise and communicate with themselves on a personal level using various methods such as Facebook, Flicker, Hi5, MySpace and Twitter. However, social media is not only patronized for social interaction only, most media firms nowadays capitalize on the rapid growth and fast way to get hold of their audience by posting event listing, press releases, breaking news information and so on. In general terms, social media enable users to share information and collaborate with each other to create web content and utilize it. It refers to users’ activities, practices, and behaviors occurring through media via sharing information, knowledge, and opinions. These technologies are internet-based and they facilitate creativity, information sharing, and collaboration among users indeed, social media puts great emphasis on sharing, participating, and collaborating processes and activities.
A lot of consumer of online shopping are using some social media use some social media account for login to online shopping. With a good promotion, we can attract the attention of consumer, until their buy our
Therefore it is very important for researchers to select an appropriate audience; individuals who are able to relate to the study and the experiment. The next phase involves data editing, researchers have to go back and review the raw data.
Managing a twitter feed, a facebook page and a Youtube channel are all vital ways to connect with public. Monitoring public comment about organization on the internet can also give organization early warning of any emerging trends or problem about the
They will be responsible for all the activities involved in making our services known to the customers and forming an image in the business world. Some of these duties involve: Formulating the marketing strategies. Conducting research about the needs of target market. Thinking of and creating ways to reach the customers e.g designing a web page so that this business is recognizable in the on line market. Creating awareness of the business through social media (e.g Facebook).