2. Literature review Orange Is the New Black sets upon women in prison and centres on the flashbacks and experiences exposing their lives. The television series features issues for example sexuality, race, ethnicity. It centres on the life and experiences of the main character: Piper Chapman and the women she is familiarised with while within carceral spaces. The literature that I have used helps to explain the background to my research
Gender roles in media: Media, itself plays a massive role in creating social norms and stereotypes for every individual of the society as it has the power to do so. Through various means and form of television, advertisement and films, they portray gender discrimination and gender inequality ranging for viewers such as children and adults. This forms a stimulus for them to form a certain type of perception regarding the level of difference between a male and a female in a society. Although time
feminist media theory and African feminist media theory and it has also included the theory of intersectionality, these theories will be discussed below. Scholars of media and gender do not apply similar theoretical frameworks, there are options for applying various theories in various studies, although the medium of media being studied is the same. Previous scholars, Mannya (2010), Buiten (2009) and Katembo (2005) used various theories such as discourse theory, cultural studies theory, gender studies
methodological exploration behind communication, media consumers can understand how meaning is created in language. According to (Bignell, 2002), “Semiotics or semiology is a way of analysing meanings by looking at the signs (like words, for instance, but also pictures, symbols etc.) which communicate meanings. Because society is so pervaded by media messages, semiotics can contribute to far more than our understanding of ‘the media’ in the narrow sense of media products.” In this essay, I will conduct
increasingly focused on uncovering connections amongst systems of oppression organised along axes of social class, gender, race and nationalism. Within the paradigms of intersectionality, any specific locations, social location where such systems meet or intersect generates a distinctive group history or experience Hill Collins(1998) further expatiates her argument by stating that, “ for example, intersectionality holds that knowing a woman lives in a sexist society is insufficient information to describe
By doing that I must deal with representation. Representation involves standing for or symbolising something. Hall states that ‘It does involve the use of language, of signs and images which stand for or represent things.’ (1997, p.15). It is a form of communication that can portray an aspect of reality through a medium. Representation can be segmented and categorised into three basic theories: Reflective, intentional and constructive. Reflective representation is apparent when the language or
This research will be guided by both queer theory and media theory, such as reception theory. The media can play a positive role in informing people, in Ireland the media played a significant role in recent times in representing non-normative identities. When analysing media content it is important to be objective and examine all points of view, this is necessary “in order to tease out the social contradictions and contestations embedded” (Saukko, P., 2003, 104). Another point made in the book
EXTENDED ESSAY- GENDER BIAS IN THE MEDIA TOPIC: How does Media portray gender, and the effects it has on the 21st century individual? By: Calvin Mends INTRODUCTION: According to the Merriam-Webster dictionary, gender refers to the state of being male or female. Gender bias is the unequal treatment in opportunities and expectations, either at home workplace or anywhere, due to attitudes based on the gender of a person or a group of people. Gender bias has increased significantly over the years. Even
Abstract According to Oxford Reference , gender inequity is a Social process by which people are treated differently and disadvantageously, under similar circumstances, on the basis of gender. After decades and decades of movements and social battles to diminish sexism and after a significant change in the situation of women worldwide, a controversial question arises: Is gender inequality relevant nowadays ? This paper depicts the persisting gender inequality on the social, political and workforce
and services on social media apps and streaming sites. The idea of mass communication indicates a transfer of information to a large group of people. However, today’s advertisements are intent on purporting specific roles and social groupings that are gender specific and rigid. This paper aims to provide a theoretical outline of Representation. The way women and femininity are represented in advertising and mass media will be investigated. The effect of gender representation in advertising on different