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Reflective Methodology

989 Words4 Pages

INTERNAL FACTORS Strengths (S)
-Reputation: the school was established in 1995 and have a reliable language school for many students to study. With a pride to be an “ inspiration messenger”, the school has been striving to help learners to achieve English acquisition faster with its unique method “Reflective methodology” in teaching English.
-Highly-qualified teachers in teaching. All teachers must experience the training sessions produced by academic leaders so that every teacher will teach students with a consistent and standard method developed by the school.
-Curriculum: the school provides a rigorous and diverse curriculum with all fundamental aspects of learning English (listening, reading, writing and speaking) for a wide range …show more content…

EXTERNAL FACTORS Opportunities (O)
Public expectations: numerous people desire to be fluent in English to study overseas, get better jobs, live abroad, etc.
Political effect: English is a compulsory subject at school, thus motivating students to study English at the language centers more.
Competitive activities: Gifts-giving ( notebooks, backpacks, school logos, raincoats, hats, school T-shirts), coupons of discount school fees from 20%-30% for the continuous classes/ courses.
Market trend: Due to the international economic integration of Vietnam, it is more demanding for the high skilled human labor who can communicate in English and work for the international companies. Thus, learning Englsih is trendy. Besides, many international schools with 100% international capital are equipped with advanced technology and professional outlook, which captivate leaners’ attraction to come and study.

SO strategies
-Improve educational quality in the whole school system by upgrading trainings for academic teachers at school.
-Reevaluate the teaching quality of teachers once a year that board of teacher management can assess the general quality of education, making essential modifications in teaching pedagogy, and facilitating teachers in teaching …show more content…

-Price competition: as my school has offered a quite high rate of tuition fees for a course per 3 months from $500-$700, weight of competition is getting increasing.
-Expectations of stakeholders: stakeholders constantly require higher profits while the economic condition is becoming shrunk due to the influence of global economic crisis. ST strategies
-Focus on educational quality more for the sake of satisfying students/ customers
-Focus on customer service more
-Create more diverse learning programs to meet demands of students ( extensive courses for IELTS, TOEIC in short terms, ESP courses for employees, etc.)
-Calculate carefully price system so that the school can stay competitive and guarantee to gain profits for the whole organization.
-Deep analysis of students’ needs at school is important to make changes in school
-Have the promotions (like incentives) for teachers who have excelled in teaching and keeping student numbers learning at the center.
-Tighten regulations and management of human resources to make people work more diligently. WT

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