ipl-logo

Fly Dubai Case Study

976 Words4 Pages

Delays in luggage arrival over the aviation sector specially in Fly Dubai

Introduction:
The aviation industry is a highly competitive in order to the increased rate of globalization. With traveling becoming more available to countries and cities around the world, international airline companies are competing with each other on a global scale, each trying to maintain a type of competitive advantage to maintain and grow its market share worldwide. While prices and destinations offered by airlines play a large role on how successful an aviation company is, the key to gaining loyal and growing customer base is through positive customer satisfaction.
Background and significance:
Fly Dubai is a company based in Dubai, United Arab Emirates, that …show more content…

Today, Fly Dubai offers business class as well with highly competitive prices to its luxury counterparts in the market, making it a very attractive offer for businessmen, frequent travelers and others to prefer. However, Fly Dubai has several challenges in the total quality of its offering that customers often complain about. Firstly, being a budget airline, the seats are not set to be luxurious; however, the passenger must be comfortable during the duration of the flight and yet the current standard of seating has been a frequent problem people complain about. Secondly, the timings of the airline’s flights are not extremely accurate, with many delays expected for taking off or landing, delaying the passengers from reaching their final destination on the intended time. While this happens in any airlines company, …show more content…

Methodology:
Based upon the way of the methods, a qualitative research will be necessary, because the method has its benefit in making the research more credible and assessing various points that one research type would not fully cover on its own. Quantitative research is convenient because it does not require much time to collect, provides clear categories and a cheap method of obtaining large volumes of data. The results could be efficiently displayed as graphs and tables that would provide visual reference to the information collected. However, the limitations of the quantitative is that the range of answers or information that is received is uniform and restrictive, aimed to be a convenient method for the surveyed people to answer quickly but does not offer an in-depth analysis with open-ended questions. Therefore, qualitative research will also be

Show More
Related

  • Westjet Ad Analysis Examples

    726 Words  | 3 Pages

    The consumer feels valued and thinks of the airlines as reliable. (Hongxia, 2014) “An efficient schedule saves you time and money.” Money and time is everything in our communist society, it’s precious to each and every one of us as consumers so when it’s advertised that we’ll be saving both, a sense of trust is built with the service. Consumers only look for business with companies they are able to trust, believing these companies will treat them fairly and honestly.

    Read More

  • Vaccination Against Influenza

    168 Words  | 1 Pages

    This study would be conducted using qualitative and quantitative

    Read More

  • Transnational Strategy Of Lufthansa

    1545 Words  | 7 Pages

    For worldwide airline industry, opportunities can emerge from new client expectations, items, business sector structures or regulatory

    Read More

  • Delta Airlines Marketing Strategy

    1076 Words  | 5 Pages

    In today world of intense competitive marketing decisions often become vital distinguishing factors between industry leaders and other market players. The strategic marketing decision is taken based on their marketing mix i.e. 4 P'S of marketing. Controlling these parameters, companies may consider various internal and external marketing challenges. The marketing mix of the firm in a large part is the product of evolution that comes from day to day marketing, the mix represents the program that a management evolved in the ever challenging market (Bordern, 1994). This paper will study the world -known and reputable airline company, Delta Airlines to approach the context of marketing of the U.S Airline Industry.

    Read More

  • Swot Analysis Of Nok Air

    1728 Words  | 7 Pages

    This is what Nok Air can offer better than its competitors. However, the disadvantage is the current Nok Air’s operating cannot generate enough profit. Since Nok Air positions itself as “premium low-cost airline”, the firm is now facing the high cost. The costs include fuel engine price, the premium onboard service, foods and beverages, the cost of offering high weight of baggage, and so on. Also, as Nok Air has to hedge fuel engine from Thai Airways International Public Company Limited, it mainly drives Nok Air to have the higher cost, and it results in decreasing the profit (“Broken Wing Nok Air,” 2008).

    Read More

  • Aviation Value Chain Analysis

    1601 Words  | 7 Pages

    Competitiveness Airports operate in a highly competitive environment and therefore encourage developments which make the airport sector more responsive to the needs of their passenger and airline customers. Competition in the airline sector has been a driver of innovation and cost reduction and has delivered major benefits for consumers in terms of increased choice and value. Effective competition between airports is clearly something to be encouraged for the same reasons. “Within the aviation industry, MRO, ground handling, catering, CRS and freight forwarding created economic profits, but these were much more than offset by economic losses by airlines and airports. Airlines were responsible for the large USD17 billion of economic losses globally.

    Read More

  • Lufthantsa Corporate Strategy

    3153 Words  | 13 Pages

    Corporate Strategy defines the path of a company to achieve long-term goals and objectives. It plays a crucial role in determining the competitive position of an organization. The corporate strategy incorporates all core factors to ensure the success of an organization. Depending on the nature and objectives of the organization, the components of a corporate strategy varies. It is only the corporate strategy that integrates and links the vision, goals, business model and help in appropriate allocation of resources and finally in decision making process.

    Read More

  • Hong Kong Dragon Airlines Case Study

    2150 Words  | 9 Pages

    Hong Kong Dragon Air is Hong Kong-based international airline, belonging to of the Cathay Pacific Group. The airline was established in 1985, and operates a fleet of narrow-body A320s and A321s, which were both powered by V2500 engines manufactured by International Aero Engines AG (“IAE”) for both passenger and cargo service to destinations to destinations across the Asia-Pacific region, and China. Their vision is to be the World’s best regional airline serving China and beyond. Their missions; places emphasis on safety and operational excellence with customer focus. The airline seeks to embrace innovation by implementing ideas that improve their business.

    Read More

  • The External Environment In The Airline Industry

    1563 Words  | 7 Pages

    bargaining power of buyers in the industry is high due strong as low switching costs and plethora of options in the market. Now, e-ticketing has improved the chance and flexibility to search for different airlines companies leading to down word cost pulls and upward services push. Furthermore, it eases of switching between different airlines companies. Therefore, for airlines they need to keep customers in the fold by providing air miles system to gain customers' attention and retain them.

    Read More

  • Business Strategy Case Study: Delta Airlines

    742 Words  | 3 Pages

    Delta airline was expanding its business into low-cost airline segment by launching new independent subsidiary by the name of Song. Song’s primary business model was to target women and the segment of business class people. In effect to reduce the cost, Song management decided to fly high load factor on the drag of 900 miles. Moreover, the company increased the number of

    Read More

  • Strategic Management: Strategies, Deliberate Or Emergent

    3600 Words  | 15 Pages

    With a rise in fuel prices and environmental factors (such as terrorist threats) reducing air travel, airlines continue to struggle. In union environments, where staff (like pilots and flight attendance) is heavily unionized, the industry has not been able to cut their labor costs. New low-cost industry entrants are adding to the pressure the traditional

    Read More

  • Swot Analysis Of Caribbean Airlines

    967 Words  | 4 Pages

    Objectives 3.1 Focus on airport resources and technology to improve on time flights, arrival, baggage handling. Caribbean Airlines objectives are to have a flowing routine, by allowing customers to check in their baggage at any time and remove the fixed time according to the customer’s flight. The customers can enjoy the freedom of having lunch with families without the hassle of dragging multiple bags behind them. Another objective would be to improvement of flights scheduled, meeting each and every customers boarding time and even arriving to their destinations before time 3.2 Continue to develop and deploy travel innovations Caribbean Airlines will focus on a more innovative aircraft interior, giving passengers more leg room and better

    Read More

  • Swot Analysis Of Philippine Airlines

    980 Words  | 4 Pages

    > Founded in 1941 and based in Pasay City, The Philippine Airlines is the country 's ultimate flag carrier and oldest airlines. The monopolization of the airline occurred in 1995 when Lucio Tan, an affluent Chinese-Filipino businessman purchased the airline and became its chairman and CEO. . Global competition in the industry > Threat to new entrants: In spite of the low switching costs and the absence of proprietary goods and services, generally speaking, there is a low threat to new entrants in the airline industry. The huge amount of capital make reprisals against new entrants through a price drop.

    Read More

  • Singapore Airlines Case Study

    3552 Words  | 15 Pages

    1.0 Introduction to Strategic Management Strategic management practices the formation; achievement and reaching the major objectives executed by the management of the company, by considering the capital and a task of the internal and external environments in which the company wishes to compete. 1.1 Introduction to Singapore Airlines Singapore Airlines (SIA) is established in year 1972 with remarkable performance among its competitors in the industry throughout its 35-year-long history till date (Heracleous & Wirtz, 2009). According to Singapore Airlines (2014), SIA is one of the youngest aircraft fleets worldwide to destinations crossing a network of more six continents, with its iconic Singapore Girl providing excellent standard of service to customers. Throughout the years of operations, SIA has an impressive ever-growing list of industry 's leading innovations such as offering free headsets along with a choice of meals and drinks in Economy Class in the 1970s, followed by introducing satellite based in-flight telephones in year 1991, involving an ample panel of renowned chefs, the International Culinary Panel, to provide lush in-flight meals in year 1998, developing audio and video on demand (AVOD) capabilities on KrisWorld in year 2001, and lastly flying the airbus of A380 from Singapore to Sydney on 25 October 2007 (Singapore Airlines, 2014).

    Read More

  • Aviation Industry Case Study

    980 Words  | 4 Pages

    Aircraft Performance Through the chaos and mayhem of World War 2, the aviation industry made significant advancements in its technology. After the war ended, this technology stretched and expanded to the farthest reaches of the world. Frank Whittle of England and Hans von Ohain of Germany both created the world of aviation that we live in today. Both men did it without the knowledge of each other throughout the 1930s and 1940s.

    Read More

More about Fly Dubai Case Study

Open Document