Comparison of the Ford and Chevrolet The USA became a land for dozens of carmakers. Most of them had a short lifespan, but there are several examples of companies that appeared at the beginning of the 20th century, survived to nowadays and retained popularity. Ford Motor Company (Ford) and Chevrolet are in this list. While companies have many general similarities, they also demonstrate differences in their history and present conditions. Both companies are located in Michigan and were created at the beginning of the 20th century (1903 and 1911 respectively).
However, it was renamed as Cadillac Motor Company after Henry Ford left the company. The initial investors were a few people chief among them were John and Horace Dodge. During the early years the company produced a few cars which were assembled by men working in groups of two or three. Henry Ford was 39 years of age when he founded the Ford Motor Company. The company went on to become one of the most profitable as well as one of the largest companies in the world.
The bike was built with a 3 by 1/8 inch bore and a 3by ½ inch stroke. The factory in which they worked was a 10 by 15 foot shed with the words “Harley-Davidson Motor Company” scrawled on the door. Arthur’s brother Walter joins in on there efforts. Henry Myer of Milwaukee a schoolyard pal of William Harley and Arthur buys one of the 1903 models straight from the founders. In 1904 the first Harley-Davidson Dealer C.H Lang of Chicago, IL opened for business and sells one of the first three productions Harley motors ever made.
Ford built a mass production but what he really wanted was a mass consumption. He thought to himself, “if the factory workers were paid a living wage and produce automobiles in less time, the workers would buy the car ( Lacocoa 1)”. Henry Ford introduced a minimum daily wage of five dollars a day in 1914, which is almost double the amount of average workers’ daily salary. He also shortened the work hour from 9 hours to 8 hours (NY
Ford came in second with $3.9 billion, and Chrysler was right behind with $3.5 billion in war contracts. Willys-Overland had $7.34 million for the nineteen wartime projects it had. While the auto companies were the logical manufacturers of trucks, armored cars, jeeps and tanks, the product line was extensive and many of the items built were new to the industry. Both Ford and General Motors both built entire warplanes for the conflict, and many aircraft components were produced by the industry Manufacturers focus their resources to the military through world war two thereafter automobile production in Europe and Japan soared to meet demand. the automobile was to have its greatest impact in the united states it was at first achieved in Germany and France towards the end of the 1900 century.
But it succeeded by putting a marvellous impression on its buyers for its cost effective approach which is cannot be denied. Today Nissan Motor Company offers 18 different models in the US market and continues to merge in new markets. The company is aggressively pursuing new technologies in order to increase efficiency for all of its vehicles. Previously Nissan was dependent on the Toyota motor company for its hybrid and EV technologies but now it has started its own division of hybrid vehicles. Nissan now produces over 4 million vehicles annually worldwide.
3. Vulnerability of the firm To understand the vulnerability of Ford, we need to understand the following cost structure which includes the short run, long run average total cost, fixed and Variable costs. Ford has very high fixed costs and the below figure 3 shows that in short run if Ford has to deliver more cars from quantity Q1 to Q2 , then they cannot expand the size of the factories or build new factories instead they can hire more workers at the factories. This increases the average total cost to C2 from C1 in short run. In long run Ford can build new factories and expand their work force to bring back their average total cost C2 to the original level C1.
The first Crown models arrived in the USA in 1957, and by 1965, with models such as the Corolla, Toyota began to build its reputation and sales to rival those of domestic producers. The first Toyota imported into Europe was via Denmark in 1963. Toyota has continued to grow in Europe's sophisticated and complex market, and in 2000 the company delivered its ten millionth car to a customer in Germany. In fact, growth is currently one of the main words in Toyota's European vocabulary, and the company plans to reach annual sales of 800,000 in Europe by 2005. Toyota is number one for customer satisfaction in the majority of European countries and has built an excellent reputation across Europe for reliability and customer service.
From the year 1969 to 1980 Pontiac Trans Am has become the top selling car. In the year 1980 Computer Aided Design being introduced in order for the creation of different designs. Computer Aided Design introduced initially in ford as a result ford Taurus become the first vehicle built using CAD. In the year 1980 87.3 % of the United states households owned one or other vehicles especially up to 51.5 per cent households owned more than one vehicles. Us citizens has become auto
In 1929 and 1930 Kiichiro went by the UK and US on a business trip, and was incredibly awed to see the modern and huge production line of Ford Motors in Detroit. Kiichiro began to prepare car production. He needed to make a Japanese auto producer autonomous from and focused against Ford and GM. He visited many factories, universities and government ministries; purchased needed equipment from Germany & US; and test produced small engines. In 1933 he reverse engineered most recent GM Chevrolet, breaking down all parts and recognizing Japanese organizations that could create them.