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Fujitsu Case Study

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1.1 FUJITSU Shiodome City Center,
Minato, Tokyo,
Japan
Tel: +81-3-6252-2220 Website: www.fujitsu.com 1.1.1 OVERVIEW
Headquartered in Tokyo, Japan Fujitsu is second oldest Information Technology Company only after IBM. The company was established in the year 1935 with the name Fuji telecommunications Equipment Manufacturing. Fujitsu was first company to manufacture Japan's first computer, the FACOM 100, and then in 1961 also launched the transistorized FACOM 222. There are about 159,000 employers working in this company. In January 2016, Fujitsu Network Communications Inc. announced a latest suite of layered products to very advanced software-defined networking (SDN) for service providers, carriers, and cloud builders. Virtuora NC, which …show more content…

It is designed for virtualized and automated environments that can drive business quickness
Efficient working demands seamless interaction between your IT systems and users. Fujitsu produces through a comprehensive range of instinctive, useful accessories covering human input, biometric security, storage, connectivity, carrying cases and multimedia. Mirroring Fujitsu’s overall design language, these products guarantee maximum compatibility across Fujitsu systems. This allows “one-stop shopping”, saving peoples time and money.
Tailor-made IT solutions are facilitated by a combination of customer location, internal pre-requisites and also the company’s magnitude. Fujitsu customizes STYLISTIC tablet PCs, LIFEBOOK notebooks, FUTRO thin clients, ESPRIMO PCs, CELSIUS workstations and PRIMERGY industrial servers accordingly with people’s distinct needs. Fujitsu assures best-practice customizing services for hardware- and software-related alterations, add-on services to enhance processes and an extended lifetime for products so as to safeguard continuous quality control in …show more content…

Fujitsu will continue to co innovate with partners and clients along evolving technologies such as cloud and Internet of Things, considering the enlarging demand and adoption of these latest technologies. Fujitsu is also leveraging partners and latest IP to fulfill capability gaps and widen its market reach, deploying the brand recognition given by the companies such as Intel and Microsoft.

1.1.5 SWOT ANALYSIS

Strengths 1. Fujitsu is an old company and has excellent relationship with customers due to its service care ideas.
2. Fujitsu has a good image among customers due to its extensive work in making environment eco-friendly
3. Fujitsu has been strong in innovation and setting benchmarks as it has 100,000 patents on name
4. Fujitsu also remains in worlds topmost 5 companies in providing servers

Weakness 1.Fujitsu’s market share is less due to huge competition
2.Excessive dependence on Japanese Market
3.Doesnt seem to be a major market in electronics product sale as per latest technologies are concerned

Opportunities 1.Through Information Technology services it can give global demand to business solutions
2.Fujitsu has huge expansion potential due to its strong base and emerging market trends

Threats 1.Fujitsu has geopolitical risks
2.Global turndown in economy
3. Continuous effect of natural

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