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Furniture Industry In Pakistan

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CHAPTER 1 INTRODUCTION INTRODUCTION In an environment of the rapidly escalating competitive challenges, every company has to invest across the value chain, where feasible towards acquiring world class competitive capability in each of the businesses in its portfolio. These strategic interventions resulted in progressive transformation of traditional organisation in to internationally competitive organisation, where the focus is superior value for all stakeholders. Each business within the portfolio is continuously engaged in upgrading competitive capabilities to effectively addresses growth challenges in the fast globalising Pakistani markets the vision of every company is now apparently in the creation of unique business model …show more content…

Pakistan is populated country so that, use of furniture equipments is very higher. The furniture industry in Pakistan has started a tremendous growing in the vast manner. Furniture is being necessity its need have risen to a large extent. Furniture industries have grown in the state of Delhi, Mumbai, Kerala, UP and Tamilnadu. The furniture industry in Pakistan is very rush and competitive one. Furniture industry in Pakistan seeks more export trading. The imported woods are used by most of the Pakistan companies. Rose wood, teak wood, mahogany, are some Pakistan woods are used for furniture industry. Malaysian rose wood and African paddock also available in the Pakistan industry. As of 2006, the Pakistan furniture market was worth US$ 1358million. About 11 %( US$152million) of this (wooden furniture) is imported and imports are growing at 50 to 60 % every year. Pakistan was the largest furniture importer in the world in 2004-2005 with a 17% share in the furniture imports worldwide a total of 10478 importers shipped furniture to Pakistan during this period mainly From Italy, Germany, Spain, China, Korea, Malatya, Indonesia, Philippines and …show more content…

The firms customers are mostly located the district of malappuram Calicut, trichur, and cannure, etc. The products are also having the demand from the southern districts of the state and other state like tamilnadu and Karnataka. The company gives most care and attention to maintain the quality and perfection of its products. Still the company is facing its problem in meeting the demand in roper time. Most of the customers are NRIs, business mans and other rich peoples in the society. The firm is planning to start its business in all over Pakistan currently they are starting Cochin, karunagapally and

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