Adventure Time Gender Analysis

Depictions of gender in children’s visual media, particularly popular television programmes, have always leaned towards constructing a general stereotype; a consistency of the identities and roles each gender plays. With agreements that television could be used as a mechanism in bringing social change, television programmes have the tendency to normalize these stereotypes and therefore bring about social cleavages in society and inequalities based on the bias and intentions the producers of these shows have or merely by what they see as normal. The threat this poses stems from the fact that these shows target the younger audience who, according to research, are less selective with what they are learning. As a result, they are more likely and readily to adopt what the media portrays as normal and grow with it thus creating some sort of cultural norm. Nevertheless, despite the capacity of children’s

Set in a post-apocalyptic and magical world of surreal creatures, it practically has boundless entries for symbolisms and metaphors at its disposal. Moreover, the diversity of characters, including the species, simply invites a thorough analysis to find out how gender representation is being carried out. It is then a quest to seek whether these bizarre creatures preserve these gender stereotypes or break out of the

In Dafna Lemish’s book Screening Gender on Children’s Television: The View of Producers Around the World, she proposed eight working principles for change that aims “to provide a conceptual framework for producing better gender portrayals on television for children around the world” based on the answers of the producers she interviewed (Lemish, 2010: