George Ritzer's Mcdonaldization Of Society

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A. Mcdonaldization of society / pg 177: the process by which ordinary aspects of life are rationalized and efficiency comes to rule them, including such things as food preparation. “McDonaldization is a term used by sociologist George Ritzer in his book The McDonaldization of Society. He explains that it becomes manifested when a society adopts the characteristics of a fast-food restaurant. McDonaldization is a reconceptualization of rationalization and scientific management. Mcdonald's was first created by two brothers Dick and Mac McDonald. They owned a small curb side service restaurant that was famous for serving milkshakes, burgers, fries, even hot dogs. The billion dollar company that everyone eats at today success is credited to Ray…show more content…
We are greedy financially and a food serving can be considered gluttony in third world countries. Humans are wasteful and no longer kill to just feed for survival. The slaughtering of animals have become a danger to humans. Not directly, but in slow burst into the future. One example of the environment being harmful to human health is through consumption. Not just Americans, but humans in general have over eat. We are becoming an obese society. With obesity comes health risk. People today have greater chances of developing heart attacks, strokes, and diabetes. Mcdonald's had a video that came out years ago called Super Size Me. It depicted a man that ate nothing but Mcdonald's in order to show the dangers of consuming fast food. The movie made America more alert and forced Mcdonald's to find healthy solutions in food. In the fall of the super size fry, rose salads and apples on the menu. Mcdonald's is still on top. The movie did not harm other fast food chains. They still have king and biggie size. America was not deeply affected by the loss of two ounces of fries. One thing I liked about Food Inc is that it showed that if enough people rise up against a company, it can force change. Walmart is becoming a monopoly in the supercenter department. Walmart may be an enterprise that could crush any threat, but one thing I respect about the company is that they are a people store. One thing the film mentioned was how…show more content…
Sounds like something that is made in a lab? Unfortunately it is what we eat most days. When Ray Kroc created the philosophy of fast food service, he started an era of people consuming more food. He did not do it single handedly, but indirectly provided a demand for more food to be processed. He also needed it to be made so it can be prepped in a timely manner. An example of that is the frozen pattie. Mcdonald's is the biggest buyer of hamburger. Humans consume so much food, scientist had to genetically modify it to grow quicker and bigger. Chickens for example use to take 2.5 months to fully grow. Now they take 29 days. We grow and clone livestock. Scientists are beginning to think that the Gmos are starting to affect human growth. The vitamins they use to grow livestock we eat. Children are beginning to develop faster. A female for example can start her menstrual cycle at 8. Children are hitting puberty sooner, which means children are capable of having children. Another side effect is cancer. As the film showed, an animal was feed food with Gmos and it developed tumors. My favorite saying is becoming “we are what we eat.” As I said before, Walmart does give you the choice to eat healthy. Eating healthy is not cheap either. As we learned when watching The Harvest, it is cheaper to eat junk. People are starting to want fresh versus
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