Global Strategic Management Assignment: Global Strategic Management

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INTERNAL APPRAISAL Global Strategic Management Assignment Introduction: Strategic Management is the process of strategic decision-making that sets the long-term direction for the organization. The main objective of strategic management is to achieve sustainable competitive advantage. The steps involved in strategy process are: Global Strategic Management is the process of designing a coherent, coordinated, integrated and unified strategy that sets the degree to which a firm globalizes its strategic behaviors in different countries through standardization of offerings, configuration and coordination of activities in different countries, and the integration of competitive moves across countries. In order to carry out strategy process in an Organization, it is carried out at various levels of management. The planning or development of strategy is carried out by the topmost level of management i.e. CEO, CFO’s, Executory body, etc. The strategy implementation is carried out by the middle and lower management. The strategy developed by the top management not only act as guidelines for long-term goals of organization but also act as benchmarks or standards of performance for the management. Such development of strategy by Topmost level management is based on information and feedback given by middle and lower level management. The success of a strategy is solely depended on the collaborative efforts of all the layers of management. A strategy involves various tasks and

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