Goldman Sachs Case Study

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1869 : Goldman Sachs was founded in new York by Marcus Goldman. 1882 : Goldman 's son-in-law Samuel Sachs joined the firm. 1885 : The firm adopted its present name, Goldman Sachs & Co. 1896 : Joined the New York Stock Exchange (NYSE) in 1896.They also made a name for itself by pioneering the use of commercial paper for entrepreneurs. 1906 : Goldman entered the IPO market when it took Sears, Roebuck and Company public. 1917 : Henry Goldman resigned and the control of the firm was now in the hands of the Sachs family. 1920 : Firm moved from 60 Wall Street to $1.5 million 12-storey premises on 30-32 Pine Street. 1956 : Became the lead advisor on the Ford Motor Company 's IPO, which was considered a major coup on Wall Street at that time. During the 1970s, the firm went through its expansion phase in a number of ways. For e.g. In 1970,It opened its first international office in London thereby creating a private wealth division along with a fixed income division in 1972. In 1974, it came up with the "white knight" strategy during its attempts to defend Electric Storage Battery against a hostile takeover bid from its rival Morgan Stanley and International Nickel. As a result of this, their name got boosted up as an investment advisor as it pledged to not participate in any hostile takeovers anymore. 1981 : Acquired J. Aron & Company, a commodities trading firm. As a result of this merger, Lloyd Blankfein, the current CEO of Goldman, joined the firm. 1986 : Created Goldman
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