Herzberg's Motivation Theory

Motivation is one of the internal essentials of life; in other words simply no one can live without motivation. Motivation helps all living organism in the process of achieving their goals or targets. For example all professional athletes target is to be the best at what they do; one factor that distinguishes between wanting something and actually reaching it is the stimulus that moves the living organisms to do a certain action in order to reach their target or goal, which also could be defined as motivation. The second example is about animals where motivation is also an important factor in their lives. The most probable targets of animals are related to their basic instincts and their basic needs; as a small example of that is food which

Adam’s Equity theory: the equity theory states that people are always seeking the maintenance of some sort of balance between aids and aftermaths. There also another belief that the whenever there is fair treatment there will be motivation. This idea actually adds an important point of view to the motivation theory, when it comes to comparing ourselves with the referent others whom are in other words those who are considered to be in the same situation.

3. Herzberg’s job design model: Herzberg’s model is the most commonly used and most repeated model in business. This model splits the hygiene factors aside from the motivation factors. Hygiene factors are naturally related to the idea of pain-avoidance and often cause anxiety if those factors are not fulfilled. Motivational factors are in brief the ability of an individual to gain and experience the psychological growth.

4. Vroom’s expectancy theory: Voorm’s theory puts effort aside from the performance and outcomes. Its field of work is mainly on perceptions; while considering that every behavior is the outcome of an individual’s “conscious choice among alternatives looking for maximizing, pleasuring, and pain avoiding.” (Lunenberg, 2011)

Voorm introduces three

The man on the left is Steve Jobs and the man on the right is Steve Wozniak.

Right now apple produces a variety of things such as; mini computers, laptops, notepads, mobile phones, and finally Apple manufactures the IOS which the operating system for each and every product they produce. Firstly the mac book which is known as “the lightest and most compact Macbook ever.” (Apple Inc., 2015) The next epic and famous product is the ipad pro. The new ipad pro has doubled the normal CPU, in addition to the multi-touch technology which made this product really creative and also really attractive for customers. (Apple Inc., 2015) The last product is almost the most successful and most famous smartphone which is the iphone. The latest version of the iphone “the 6s” had a really interesting slogan which is “The only things that’s changed is everything.” (Apple Inc.,