Hg Clinic Essay

951 Words4 Pages
B. Explain one competitive advantage that the company will gain by offering these new products and/or services to a global market. The competitive advantage that HG Clinic would obtain from these two services would be to offer a product that no other clinic was offering in that location. HG Clinic is offering product leadership with these two services. HG Clinic will be known for innovation and high-quality in the industry. C. Discuss two inherent risks associated with launching the new products and/or services to a global market and how to minimize these risks. HG Clinic should conduct a SWOT or Strength, Opportunity, Weakness and Threat analysis of these two services that the clinic wants to bring to Manitoba, Canada. The results of the SWOT would help identify the risks associated with launching the new product in a global market. The first risk that HG Clinic has determined is the need for the services. Delivering sports medicine treatment through an online tool is a new concept for patients. Patients are used to going into the…show more content…
Analyze key considerations for entering global market. HG Clinic is working with Canada so the prescriptions that HG Clinic sends to Canada would fall under the North American Free Trade Agreement (NAFTA). HG Clinic would not face any tariffs due to sending prescriptions into Canada. Shipping prescriptions from the Unites States to Canada would not pose an issue due to this agreement. HG Clinic providers would need to become licensed to do service in Canada. HG Clinic’s provider’s carrier valid license in the United States that differ from the two countries. When treating patients using the Doctor Web service the provider would be located in the United States. The provider would have to be licensed for Canada because the patient is located in a foreign market. Having to get these providers licensed to treat in this foreign country would have an initial investment, but would be a one-time
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