Swot Analysis Of Honda Car Company

HONDA MOTOR COMPANY’S AND ITS CSR INITIATIVES

Introduction

Corporate social responsibility refers to an idea that has been of concern to mankind for a long time. However, with recent developments in the business world it has grown to be of increasing concern to societies practicing ethical activities. Establishing a CSR strategy in a firm is vital as this shows that the company is committed towards the wellbeing of their consumers and gives an enhances their overall reputation.

Corporate social responsibility is no longer known by how much money they contribute to charities, instead it has become about the improvement of the quality of people’s lives by doing socially ethical activities. As stated by the International Organization for

Overall, CSR will result in captivating more customers and investors, which will increase their profits in a large scale.

It is essential to identify however that companies engage in CSR simply to fulfill a legal requirement, following a mindset of active compliance in order to avoid being penalized by the afore said laws. Simply said, companies choose to engage in activities that will benefit their organization rather than engage in activities that would benefit a community which is the core reasoning behind the inclusion of CSR in recent years.

This essay will bring out CSR policies followed by the multinational corporation Honda Motor Company which based in Tokyo, Japan and is a motor vehicle manufacturer and distributor. Honda has been the world’s largest motorcycle manufacturer since 1959 which produces more than 14 million internal combustion engines per

Since the cost of petroleum fuel rose, Honda increased their annual sales figures. This lead to an increase in sales by 28% by launching the fuel-efficient vehicles. This was introduced due the higher demand by consumers for the more environment friendly vehicles. This proves that Honda Motor Company took initiatives to engage in corporate social responsible activities that were close to the nature of their business. Corporate socially responsible activities are a way of contributing to the community by continuously creating unique products and services from a global standpoint. One example can be shown by the creation of the Honda NSX concept sports car. It is considered to be the most successive car because the revolutionized shape, keeping the fun and the environmental value, turning dreams into reality and maintaining the joy of mobility far into the future.

In conclusion the above acts which brings out the CSR policies created and maintained by Honda goes hand in hand with the fact that they as a profit-maximizing company has just not stuck to its nature of business but also gone above and beyond to do fairly well and contribute towards social welfare, that uplifts every aspect of the environment in many