Case Study Amway

1766 Words8 Pages

In the 21st century, internet shopping or e-shopping has become a commonplace in our life. Many people are directly using the e-commerce website to make a purchase. This is because they are very busy with work and studying. However, e-commerce website have provides faster, easy and convenience service for people to purchase the item. Thus, Amway Company is click-and-mortar Company because its customers not only can buy their product at physical shop, they also can make the purchase at online and this service has brought a lot of convenience to the customers. But, what is the factor that will affect the consumer satisfaction with internet shopping at Amway? Firstly, the information quality on the Amway website will directly influence the …show more content…

When customers shop on Amway website, Amway always guarantees the privacy and security of customers in order to make customer’s shopping experience are a pleasure from browsing for products to ordering items quickly and easily. This is because customer satisfaction is important to Amway. You can be confident with Amway when to place an order because it uses state-of-the-art identity and personal information protection software to ensure that your transaction process is quite safe and your information secure. In addition, Amway provides password protection. To use a stored credit card, you must first log in with using your user ID and password. This provides additional protection against unauthorized use of your credit cards. Amway never gives your password to others to ensure your privacy and security of personal information. If you know someone knows your password, you can immediately going to My Account to change it. When you place orders on Amway, your transactions are encrypted using Secure Sockets Layer encryption technology. Encryption scrambles the information transmitted across the Internet, including names and address. Secure Sockets Layer also verifies the identity of the server and confirms that the original message arrives safely at its destination. Amway’ s privacy policy is to inform you about the types of information we might collect about you when you visit Amway’s website such as how we may use that information, whether we disclose it to anyone, and the choices you have regarding Amway use of, and your ability to correct that information. Any information that Amway collect on the website generally falls into the two categories which are personally identifiable information or aggregate information. They collect information of the customer and they use that information mainly to help and understand customers’ needs so that they may provide

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