Unfortunately, the mentality exhibited during the transaction process with James Harrington is what is regarded as ‘Product-Out’; that is, selling out a product at the organization instance without considering the customer’s expectation (Knowles, 2011). Strategy: The ABC Travel Services have a mission and vision but unfortunately, the strategy does not focus on customers’ satisfaction. There are no proper plans and policies in place to ensure that customers are treated with utmost care. The organization has not developed an appropriate stakeholder focus strategy that encapsulates its
They strongly opposed the idea that their website provides better information but they also pointed out that engaging through the traditional methods helps in “engaging with the customers and guests can carry the printed piece with them” (cvent.com, 2014). (Refer to appendix for a questionnaire that was given to guests to explain their ways of getting access to the hotel information). Therefore one of the traditional method of providing information to customers is
If anything were to happen, such as hot water not running or Wi-Fi not working, there wouldn’t be an immediate fix like there would be at a hotel. This could hurt Airbnb hosts, customers, and the company as a whole because the host could get bad ratings, the customer may decide to stay at a hotel instead, and Airbnb would lose business. Opportunity: I believe Airbnb has many opportunities, but I will only name two. First, it gives explorers that are looking to travel in alternate ways the ability to explore cultures and societies of their choosing. Second, they could possibly expand their operations in related industries such as travel guides, partnering with airlines or car rentals, house cleaning, and travel insurance().
The positives suggested can only be witnessed where tourism benefits the hosts, who consequently embraces the growth of the industry. However, in certain communities, tourism has come with a burden making the hosts hostile. For instance, some countries are congested due to frequent tourism activities. In these destinations, tourism-related activities cause resentment and infuriation among the host communities, which leads to problems that derail the developments in the industry. Therefore, for tourism to merit its “hospitality” name, it must consider the social and cultural influences it has on the host
The perception from one could be different to another. With all the research, finding something that pinpoints how service quality relates to hospitality in the actual restaurant sector is difficult but another sector, tourism, and hotels were the closest to base research on. Customers values and customer satisfaction are a vital concern for companies and organizations in their effort to improve products and services and maintain customer loyalty. Customer satisfaction isn’t as straightforward for tracking, the amount of revenue compared to the feedback makes it difficult to monitor and set a clear
For the reason that the motel cannot minimize their prices as it can have a poor impact for the brand image on the company. The organization should work towards offering more good value to the customers as this may act as an incentive to help people throughout times of financial system. For case in point, the hotel normally include spa services inside the room rates for a limited stretch of time. ➢ Promotion Method – Burj Al Arab should modify the promotion tactic whereby they need to offer product or service bundle promotions on their customers. The organization should avoid offering value promotions as this can negatively influence the image on the company.
Secondly, customers who are not friendly with information technology would find such additions unnecessary and could also not prefer to use. In such situations, it is an added cost for the hotel to maintain additional staff. Thirdly, the database could have inadequate capacity, which would not save the right amount of information, thus, resulting is dissatisfaction from the
The analysis done, was mostly based on the dimensions of cultural differences given by Geert Hofstede. The knowledge gained by theoretical studies was the basis of the research objective and the scope of the study. One important thing learnt was that the dimensions used for study can be used to compare the cultural differences between different countries and cannot be used to compare the values of individuals. The points learnt from theory helped in discovering the depth about the big picture regarding cultural differences and can be used further to avoid conflicts and situations of tension and successfully deal with international tourists. Cross cultural knowledge can be really useful in the tourism industry for both the host as well as the visitors.
The competencies required in the hospitality industry are very different when compared to educational institutions, and it has changed over time. Sapienza (1978) in his research states that the hospitality courses must include operations of the hotel, laws related to hospitality and security. Whereas Tas (1983) believed the following competencies to be essential in the hospitality industry: • Handling guest problems with proper understanding and sensitivity; • Maintaining standards in a professional way in the working environment • Poise and professional approaches should be adopted • Communication both written and oral is of equal importance in the industry; • Positive customer handling; and • Striving hard to achieve employee satisfaction
However, on an arguable point machines have a major advantage as it allows for the industry to replace human labour with technological implementations that can work 24/7 without any break, not only reducing the cost of labour but also improving the customer service being provided. However, the implementation of technology could cause several unintended consequences. These range from lost of jobs or even relevance of a human in a job but not eliminating the odds that a machine can still not be as effective as humans in certain situations. Due to the industry being rich with information it depends heavily on findings and developing new ways to distribute tourism and hospitality products and its services, marketing information to customers using the most convenient and affordable strategies. As most of its products and services are intangible, perusable, emotionally appealing and people oriented technology has wheeled its way into fitting and meeting the needs of an individual effectively in ways that were deem unimaginable because of the demand of the consumers, but since the establishment, consumers rely heavily on information about the product or service before