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Impact Of Tourism On Tourism

1888 Words8 Pages

With the advancement of technology, we are able to get different kinds information all over the world through watching television. What the media display as trendy, attractive, or sensational is often transferred to the perceptions of the viewer (Kim et al, 2008), this lead to the powerful influence of TV programmes. According to Beeton (2005, p.9), film-induced tourism (included television, video and DVD) is on-location tourism that follows the success of a movie (a set) in a particular region. That means people who have watched the television dramas or films; they visit the place where the TV programmes or films filmed.
By reviewing previous studies, various studies have focused on the impacts of TV programmes or films have on particular location from the perspective of tourism marketing. These studies can be classified into four different themes.

2.1.2 The Economic Impact
A TV series provide weekly reinforcement of a destination’s appeal on a weekly basis and the top-of-mind awareness of a viewer can do wonders for tourism (Beeton, 2010; Croy, 2010; Bly, 2004). The place where a TV programmes filmed, is not only earn money from during the actual filming, but can also inspire people to visit it for years afterwards. In the research field in film tourism, there are a number of studies reported the economic impact on the film location (Tooke and Baker, 1996; Riley et al., 1998; Beeton, 2001a; Busby and Klug, 2001; Connell, 2005a,b).

In Took and Baker’s (1996) study, the

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