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Film Tourism Essay

1214 Words5 Pages

This paper studies the correlation between the power of films and the attractiveness of tourism destination. In present scenario films are like cultural ambassador. Films attract tourist in the form of enthusiastic fans and interesting audience members. Films have great impact in boosting up tourism in a country. To study a brighter side of tourism the different forms of film tourism have been introduced which can further contribute towards growth of film industry and also for the immense development of tourism industry. A ray of light has also been thrown on the factors that can play a contributory role by overcoming the obstacles and challenges faced in present scenario. Film Tourism: A Vehicle for Destination Marketing Manu Sharma Introduction Films are the most powerful tool to shape our imagination, our perception and Film Tourism is in fact a growing global phenomenon encouraged by growth of international travel and development of entertainment industry. Film Tourism is defined as “Tourist to a destination or attraction as a result of the destination’s being featured on television, video or the cinema screen.” Films are part of expression of art and culture and local traditions as well as part of entertainment industry. A film tourist is attracted by firsthand experience of locality, …show more content…

Today a wide cooperation between several parties such as film commission, screen agencies, tourism agencies local entrepreneurs and government is needed as the success of film location rely on success of films. Some films locations are more successful than others in terms of the number of tourist’s arrivals. There is a long way to go before the worlds of cinema and tourism establish a mutually efficient relationship. Now it is a time to utilize the underutilized resources of the entertainment and tourism

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