Importance Of Gamification In Recruitment

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Title: Gamification in Recruitment Gamification is an innovative approach to engaging the right talent, and it works by encouraging these talents to engage in game-like behaviors and situations in non-game applications and scenarios. It will keep people (candidates) more engaged and make the whole recruitment process more fun, interesting, and creative. It is the application of game elements and digital game design techniques to non-game problems, such as various business and social impact challenges. So, it is companies taking tasks and making them to be more like a game. The selection process will be less stressful and it also can encourage a competitive attitude between applicants. Gamification processes are everywhere around us. Companies…show more content…
That’s why companies started implementing gamification into the hiring process. Screening procedures are replaced by a “game,” and this game will be testing the ability of candidates in performing certain tasks expected by the employer. Basically, if the company is looking for real problem solver, they can create a game with a list of tasks where candidates are going to be solving tasks from real life. So it won’t only be about the experience and knowledge that you have in your resume, but it will be about your real experience and how you are able to perform in real life. When and why does it not Work? Gamification has huge potential, but most companies and agencies aren't getting it right. They don’t understand how to create the whole process in a way that keeps people engaged for a longer time. Gamification is not just about creating some game, it’s about the creativity that will help you create something awesome that is going to engage candidates in real-time competitions or challenges to assess their skills beyond the resume.

Gamification of your
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And this gamification process is applicable in almost every company. Example of Gamification in Recruitment British Intelligence
One great historical example of gamification is the Daily Telegraph’s crossword, which British Intelligence agents created along with Alan Turing, to help them recruit new code breakers from the public. On the 13th of January, 1942, the Daily Telegraph printed this crossword and everybody could try it, but they didn’t mention that it was for British Intelligence. Some of the contestants were contacted by the War Office and they were given a great opportunity to work in Bletchley Park for its code breaking division. And some of the greatest agents were recruited through this crossword puzzle. American Army
The American Army created a game called “American Army,” to attract new recruits. Gamers, during the game, are learning basics about the military process and they are learning how to work as a team. The U.S. Army turned this game into a powerful recruiting tool.

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