The Importance Of Networking In Organizations

Abstract:

Networking is the single most powerful marketing tactic to accelerate and sustain success for any individual or organization. Networking is building connectivity so as to share and benefits from relationship. It helps individuals, organizations and communities to reach greater goals. It seems clear, then, that the ability to network effectively is an important skill for people to possess. Networking provides the most proficient, most enduring and most productive tactic in building relationships. No matter how experienced and educated we are, we will do better off when we are in situations where we have people we know. Network is of the best ways in creating contacts and expanding our set of connections. Networking is helping individuals

It is a matter of forging connections with other individuals or groups who face similar problems and issues and want to work together toward solutions. These social connections allow individuals, groups, and organizations to find allies, share ideas and formed common goal strategies. Networking thus helps those working for social change to share resources and information, devise an agenda, and engage in collective action. Networking helps organization to build contacts with other agencies, groups, and individuals that might support their work in direct or indirect ways.

Networking in organization:

In an organization, networking is one of the main ingredients for developing or building either individual or the firms. Organization uses networking for expanding business in relation keeping with the outside firm. Organization also uses networking as a factor in their marketing plan as it helps to develop contacts and trust between those involved. Networking raises the profile of the company, suppliers and business can be seen as a networked business, and will tend to source the business and their suppliers through their existing relationships and those of the companies they work closely with.

Networking in an organization can be external and internal External

It establishes business contacts with important people and makes easier to create link in the community. It also seeks new career opportunities, Facilitating win-win relationshipships, creating referral network, accelerate your professional development, and develop knowledge resources and networking resources to enhance your effectiveness. Some importances of networking are:

Importance of networking in business

1. Build relationships:

Today’s, in doing business we aren’t not facing local competitors but foreign competitors so building relationships means building businesses. Building relationships matters in business because when consumer is making the decision of dealing business with they are likely to be more comfortable with the one having a relations because they can trust someone who they know well.

2. Creating new avenues for your business:

Business models can expire and altered in ever changing economy and technology but with networking business can create a new avenue for the organization to do business.

3. Stand out:

Networking allows the business to stand out from competitors because customers trust them because of the impact networking provides.

4. Attract and retain customers.

5. Meeting new prospects

6. Getting referrals to new prequalified