Moreover, social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Web sites and applications dedicated to forums, microblogging, social networking, social bookmarking, social curation, and wikis are among the different types of social media. Social media
In conclusion, Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Social media is becoming an integral part of life online as social websites and applications proliferate. Most traditional online media include social components, such as comment fields for users. In business, social media is used to market products, promote brands, and connect to current customers and foster new business. Pachira Inchan (2012) has summarized type of online social media as follows.
The topic: Social media and society awareness. The problem statement: Following is the problem statement of this research “The purpose of this research is to identify the role of social media in creating awareness in the society.” Background of the topic: The role of social media is very constructive in today’s society. Social media can be defined as an interactive platform through which people to share their ideas, discuss different problem and modify the A group of applications that are based on internet that let people create and exchange their content. Furthermore, mobile and web based technologies are included in social media to create highly information according to their need. Social media has made a significant change in the way people, companies and society communicates.
Data that is crucial to the understanding of information or disease propagation. Social network analysis is measured through the degrees of separation for facebook theory. It helps to calculate the accuracy of people connected in network chains. The chain may form a virtual community called ‘virtual social network’. It may interact through the specific social media through the geographical and political boundaries inorder to pursue the mutual interest between
Moreover, Social media in communication is very important in all fields and domains. It should be understood by defining Web2.0 which is described as an advanced and courant approach for the World Wide Web, a very large position and area where everything can be successively and constantly alerted through users by sharing information (Conole, Galley, & Culver, 2011)“It is much more to do with what people are doing with the technology than the technology itself, for rather than merely retrieving information, users are now creating and consuming it, and hence adding value to the websites that permit them to do so” (Agatston, Kowalski, & Limber, 2007). Table 1. Definitions of scientist about Social Media in Communication Definitions Scientists Article The bottom line of social media networks is the capability and competency to partage and hold contain with users. In consideration of uploading content, users record and register their profiles by creating them.
Social media have been defined as “a series of technological innovations in terms of both hardware and software that facilitate inexpensive content creation, interaction, and interoperability by online users” (Berthonet al., 2012). I found Berthonet to have a very technological definition of social media, we need this kind of accuracy to full understand the extent of what we are dealing with. Social media within a marketing environment is a direct way to advertise to customers. Advertising to customers can be done through mediums such as twitter, Facebook, YouTube, blogging etc. Understanding the effectiveness of every type of advertising on the internet is a huge area of study.
These are called “new media” and include social platforms on the internet such as video platforms like “Youtube” or other platforms like “Twitter” or “Facebook” that offer countless new ways for people to express themselves. Also, the possibility to live stream and openly chat with people worldwide has been made possible through social
Thus, social media mean social instrument of communication. Social Media is an online media and users can easily communicate in any manner or through blogs, wikis, forums and social networks like Facebook, twitter, MySpace and more. Social networking is a method often used by people in the world. Social media is also a leading online media to social interaction. Social media also uses web-based technology that transforms communication into interactive dialogue.
Social media itself use multimedia generated information to serve for the purpose of marketing and brand recognition. There are many positive usages of multimedia in different perspective of study. Social media contains a hub of multimedia integrated information which leads to serve for educational purposes, gaming activities, digital art etc. Actually the successful use of multimedia depends upon the purpose for which it is to be served for. There are a tremendous number