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Apparel Sector Essay

847 Words4 Pages

The clothing sector in india-
As humans have need of food and water , the needs of clothes also comes in the basic needs of human beings now.noow there is a full industry that has grown up for the apparel sector in india. In india the apparel sector comes fter the it sector . it is a very lagre sector in india..the main consumer of these apparel include the students of schools and colleges. .money spend my theses students on this sector covers a very big share.they play a major role in the development of this apparel sector. .the datais collected from the various places around india to compare and analyse the apparel sector in india. .after that I formed a questionnaire which include various question that are realted to the behavior of the consumers in india. We will also understand the various strategies that were used to influence the people in this sector-
The garment industry …show more content…

Things that affect the cost of garment include the labour cost , land cost , availability of fabric and other factors. Easy avalablity of these factors has led to great develoments in this sector.
STUDY OBJECTIVE-

The objective of the study is to analyse all the data that have been collected and study about the behavior of a consumer
, the aim is to look over the various consumer behaviours in online shopping including the ways used foe e-marketing and he strategies used by the various companies to attract consumers. (I) to look for the growth in the market , the market size , man and women buyers in the indian online markets for apparel.
(Ii) other factors which include the demographic condition of a place , literacy level, availability of intetrnet and various other factors the impact the indian online shopping sector.
(III)to check of the behavior of the consumers and the various strategies used by the companies to tackle such behaviours of the consumers.
RESULTS AND

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