Food Choice Process
When consumers select a food product they go through a decision process considering different factors. This process may be more or less conscious and includes both cognitive and emotional dimensions; all of which involve past experiences, present needs, sentiments and values. Food choice cannot be translated into a rational or cognitive exercise as it involves several emotional dimensions. Several different models or assumptions exist that discuss the food choice process. The focus varies in the different subject areas such as sensory science, sociology or marketing. Since several models of food choice have been developed throughout the years, it is not possible to cover all of them in this review, but a brief discussion of some of these will …show more content…
From ‘chicken tikka masala’ becoming the national dish of Britain to many Indian recipes like kebabs, Biryanis, Korma’s appearing on various international flights, Indian food items have secured their place on the new global menu. Indian cuisine has evolved over the years and it has a strong connection to its culture, history, and geography. The dietary patterns have also evolved based on various religious practices. Undoubtedly, the well-known Indian traditional medicinal system, Ayurveda had exerted a strong influence on many Indian food recipes and eating patterns. The cultivation and availability of various types of spices and their extensive use in many recipes has always been a predominant feature of Indian food. In addition to the traditional recipes, many new modifications are happening to Indian cuisine in order to accommodate the fast-food culture. With new research in the field of nutrition claiming excellent health benefits for many ingredients used in Indian food and many people across the globe acquiring the taste of Indian recipes, the cuisine of India is going to gain greater popularity in the future.
The above responses’ shows the interest of the respondents in Awadhi Cuisine which include meat products, milk Products, flavoring agents, spices, vegetables etc. most of the respondents like that the cuisine made in olive oil due to health benefits on the other hands mustard oil gets the second position on their choice chart. Authentically the Awadhi Cuisine prepared in Clarified Butter (Deshi Ghee) but most of the foreign visitors did not like eat the Clarified Butter (Deshi Ghee) in such amount used to
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Case Study Montreux Chocolates
901 Words | 4 PagesThe second issue has the same importance as the first one, it is a choice between taste and health issues. The decision about the taste and health will eventually be solved with a clear compromise, because both of these factors have a great potential for the market. This decision can affect all the range of products that may be released later on. First BASES indicated that health is more important in this area, but the second BASES shown that they should not ignore the "taste" because it has the great importance for consumers.
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Gender Differences In Food Selection Essay
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