People were taking loans from the bank and were investing them in the stock market. On Tuesday 29 October 1929 however, the value of shares fell and the market crashed. Most of the people lost their money and went into debts. 4. Failure of banks: The American banks at that time were small institution and they were relying on their own resources.
1920s Advertising During the 1920s, advertisement started to increase and expand. Many ideas and tactics were used to lure the attention of the consumers. After World War I, America started to grow with a stable and growing economy. This flourishment made many American's live out the 1920s in prosperity. This caused America to flourish with new inventions, for example the automobile, household machinery, television, etc.
In Raymond Carver’s memoir there was income inequality that can be relevant to today. For example, in Caver’s memoir, he stated “He had a job and a family. These were his salad days” (Raymond: 7 paragraph, last two lines). He meant that they were struggling economically because they only had enough money to buy a head of lettuce. During 1933, the average family income dropped to $1,500, less than 1929 which was $2,300 and many families lost their savings as a lot of banks collapsed (Bryson).
In this article, Alex Mikulich describes entertainment as a function of the mass media where it is mostly used by the masses to “amuse them in present day hectic environment” (Mughal 1) but at the same time, shifting their minds away from what the American Dream originated as. Television notably helped define it as the “acquisition of material goods” (1). According to the article “How the American Dream Has Changed Over Time”, Americans dreamed of living ideal lives like those portrayed in shows such as “Leave It to Beaver” and “Father Knows Best”(“How the American Dream Has Changed Over Time”, 1). As time went on, televised lives were becoming increasingly extravagant and only influencing people 's beliefs
“a series of corrections as the values of many stocks began to fall from their highs earlier in the decade”(Selby).People were afraid of the stock market crash,which led to the great depression in 1930s.During the 1920s when the stock market didn 't crash people had lot’s of money,many people wanted to change their fashion and
Following the devastating economic disaster in 1920, 15 million people had not only lost their jobs, but a majority of their savings as well. Many of their homes were dependent on the money used for relief from the government. A number of business and banks were shutting down, the production and sales of services and goods were drastically reduced. All the while, very little aid had reached state level. By May 22, 1933, the Federal Emergency Relief Administration was set up.
There also was an increase in money spent on leisure activities, and there were new styles of music and dance within films and during everyday life. From 1920-1929 weekly movie attendance increased by over forty million people (Sagert xiv). The increase in movie attendance was directly correlated with the invention of sound for films. The transition to sound-on-film technology occurred mid-decade with the talkies developed in 1926-1927. Throughout most of the decade, silent films were the predominant product of the film industry.
It is important to note the theatre's location in California, this proves that vaudeville was truly an important part of American popular culture instead of being confined to a specific region. The poster proves that vaudeville had transformed the American entertainment industry from coast to coast. Originating in New York and other eastern cities, its popularity and success had travelled all throughout the United States and in the process, it served as a unifying tool which was important given the political, economic and ideological divisions that followed the Civil War and continued into the twentieth century. In addition to its geographical significance, the image promotes the important elements of vaudeville and the significance of a specific show. By advertising a 15 act show the image illustrates that variety of entertainers will be present and that it will be an in-depth show (Vaudeville Frolic).
The seats arranged in a specific pattern, the long hallways, the silver screen, the glamorous actresses in black and white...These were the words that described film in the Hollywood Golden Age, a magical time where cinema and film were the greatest source of entertainment. A few years after film was created, society started taking it more seriously. (Reeves, Page 2). Directors raised their budgets in terms of movie making, movie ticket prices lowered and more people started going to the theater and buying televisions. (Reeves, page 2) Motion pictures started to win them over.
In contrast to the chic paintings, the typography became more bold, borders were often used creating an embossed or shadowed effect, giving the type a more 3 dimensional appearance. As TV became a popular fixture in households at the end of the ‘40s, less movies were made. Also, because of the war, budgets were cut and so less movies were made, rendering movie posters of this era rare and valuable collector’s items. Paranoia films became popular during the cold war era as Americans feared communism resulting from the war, but producers realised that they needed to focus on more genres rather than solely focusing on war, to win back their viewers. Because of this, fantasy films were created in the ‘50s to entice viewers.