Pop Music: Pop Culture Or Popular Culture

The western world is the world of fantasy for many who live in third world or developing countries. Most of the times, these countries act as information receivers of western world. The Pop Music has created a culture called Pop Culture or Popular Culture. They are the tools for cross cultural communication. It has greater influence and fame in the countries of Asia especially in China and India, where the population of native English speakers is in rapid growth. India has approximately 125 million people who can speak read and write English as their second language. Though native cultural context of India is entirely different from West, Indian teenage community has larger likeliness on Pop Music which has created a stable market for Pop Songs

The study was conducted between May and June 2015. The data is collected through survey. The random sampling method was chosen. Under this, 50 samples were collected from 5 colleges of Mangalore between the age group of 16-19. This city is growing as educational and economical hub consisting very good number of young population who can speak English as the second language. The city has its own indigenous language, culture and tradition. Due to the advent of English education and the increased use of media has produced mixed culture in this region. Equal number of samples was collected from both the genders. All the respondents are Pre University College students. Questionnaire consisting both open ended and closed ended questions were distributed to the respondents with prior

Now teenagers find it “Complementary”

• They have labelled few Pop Singers as their favourite icon and in reality these singers often use vulgar words in their songs

• In their opinion the vulgarity is present even in Indian songs but its less visible compared to Pop songs

• Though major portion of teenage population disagree about the negative influence of Pop Songs on existing moral system, there is a discomfort faced by many of them in the perception of gender values

Summary and Recommendations

The present study analysed the attitude of teenagers towards the vulgar content in the Pop Songs. The difficulty in understanding the western slang of English is not an obstacle for teenagers in preferring pop songs over indigenous songs. Half of the teen age population find Pop is the music of their generation and that makes them different from their elders and teachers. They are not under estimating Indian music, but accepting western songs is a trait of broadminded