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JC Penney Case Study

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US-based apparel brand JC Penney has named Jeffrey Davis as the company’s new Executive Vice President and Chief Financial Officer with effect from today. Davis has succeeded Andrew Drexler, interim Chief Financial Officer at JC Penney. Marvin R. Ellison, Chairman and Chief Executive Officer at JC Penney congratulated Davis on his new role. In his new role, Davis will overlook at the financial operations of the apparel brand which includes the responsibility of finance teams at the JC Penney’s various locations. His foremost objective would be to play a role in identifying areas of earnings growth, price optimization, controlling SG&A expenses and inventory levels and minimizing debt levels of the company. Honored with the appointment, Davis

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