Jack Ma And Alibaba Analysis

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Clark Duncan seeks to deliver the innovation journey of Jack Ma and Alibaba start from his childhood struggle how he developed unique skills and traits that led him to the creation of Alibaba, one of the world most successful company, and its journey of struggle and success. The book introduced interesting aspect of the innovation journey but lack of details on the innovation or the company itself. The book is highly recommended for students, educators, and entrepreneurs.
Alibaba, one of the world largest ecommerce empire, a company which transformed Chinese culture. With three main ecommerce websites Alibaba (business-to-business or B2B platform), Taobao (customer-to-customer or C2C platform), Tmall (business-to-customer or B2C platform) and its own payment method “Alipay”; the company were able attracted over 400 million people and transformed Chinese shopping culture. The company strength lies in “the Iron Triangle”, its focus on the customer, and unique understanding of Chinese culture and market. The Iron Triangle consists of the company’s excellence in ecommerce, logistics, and finance edge. The ecommerce edge, its two platform Taobao and Tmall are unique and carry little to no inventory unlike Amazon. Alibaba was charge no fees and make money through advertising and small amount of charges through Alipay. Logistics edge, Alibaba has invested on logistics network partner with fifteen company that allows them to delivered over 30 million packages per day across 6

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