Jetblue Resource Based Model

For example, risk taking, achievement motivation, locus of control etc. are used to describe the entrepreneurs. However, if someone has this trait, we can’t simply regard him as an entrepreneur. So I think this is why it is not successful for researchers to grant an exact definition. Gartner, W. believes that the entrepreneur is part of the complex process of new venture creation and research entrepreneur should focus on what they does.

A Human Resources strategy links the company’s business strategy and goals with the functions of Human Resources. Chern’s Human Resources strategy fits the following description: Human Resources desires to

5. STRENGTHS & WEAKNESSES OF THE CURRENT SCM AND INITIATIVES FOR THE FUTURE For overall evaluation of supply chain management, the core disciplines as described by Cohen (2004) will be evaluated. Those core disciplines are:  To view supply chain as a strategic asset (designed around a defined basis of competition to enable overall business strategy).  To develop end-to-end processes and systems to interface efficiently with the rest of the organization, to design the organization and necessary skills required.  To build the right collaborative model based on the understanding of core competences and selection of right partners.

Business opportunities create value and identify potential events that threaten its value or position. The objective of the strengths analysis is to leverage the organization 's core competences and maximize their value-creation potential. The problem with SWOT is that it lacks a set of application tools. (Coman. A, Ronen.B , 2009)".

The corporate image cannot be shaped by the company itself, but rather it is constructed by the customers. In todays competitive business climate, it is important for businesses to actively work and communicate a positive image. A company whose unable to manage its image is likely to encounter a variety of problems. The corporate image has to be properly developed and managed. It is one of the essential blocks of branding, and one of the main building blocks for marketing.

It should be catchy and have reasons as to why investing in such a venture would be profitable. Just like a business plan, the business case must have the purpose of the business. Since a business case is purposely addressed to an investor, it must contain the reasons as to why the investor ought to support the business. In addition, it should include the benefits and the costs incurred. A good business case should offer an alternative to the regular business.

The intensification of pilot fatigue has frequently been traced back to the current pilot shortage. The pilot shortage has been difficult for the entire industry and is anticipated to become more severe as time progresses. The largest cause of the pilot shortage is due to the current economic climate within the aviation industry and the massive amount of money it takes to become a qualified pilot. Educational requirements and training costs to receive the necessary pilot qualifications are extremely expensive and can easily surpass the $100,000 mark. Normally, job fields, which require such a financial commitment, will compensate employees with high wages in order to offset debts that have been acquired.

Production orientation focuses on producing quality goods and services at the best price without the consideration of the market demand. It relies on the statement that consumers will favor quality, innovative and performing products. Companies that apply this concept focus on their capabilities based on the experience and the resources available. Sales orientation is based on the idea that goods and services are purchased more when the company promotes its products. It focuses on application of aggressive marketing techniques to achieve consumers’ attention.

Economic A crucial factor which has implications for British Airways is the state of the economic environment. The recession back in 2008 had a huge effect on all airlines and holiday operators due to its high-income elasticity. "The recession in 2008 and 2009 represented the first time that passenger numbers had fallen for two successive years, CAA figures showed" (News.bbc.co.uk, 2010). One major economic factor is the value of the pound, as British Airways is one of the only airlines flying to destinations across all 6 continents, the value of money and the perceived financial benefits of customers flying to these different countries has an effect on British Airways. Since the Brexit vote, the value of the pound has fallen increasing prices

Cheap flights are empowering time-short travelers to jet off for weekends. Opportunities to work remotely are unchaining legions of workers from their desks. And the rise in grown-up gap years is making long-term travel an aspiration for all ages.” By 2030, flights might even be a hundred bucks cheaper than they are currently. On the other hand, in my personal case, I tend to get frustrated when I see that a single ticket flight can cost up to $500 in the holiday rush for a trip to Puerto Rico. Although I can agree with the fact that cheap flights are slowly increasing, we still need to do much more when it comes to ticket expenses.