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SWOT : Strengths Weakness Opportunities Threads Strengths: Bigbazzar targets to put every day discount offers to attract customers. Bigbazzar try to provide good quality of products to customers. Bigbazzar try to improve online experience to customers for online booking and delievery of goods. It provides the promotional attractive offers for products to customers.
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Decide on a price range you can handle, and find a salon that fits into your budget. Consider location. Is it important for you to find a salon that is located near your home or office, so you can stop in on your lunch break or swing by after work? Decide whether or not you think a great nail salon is worth traveling for, and choose accordingly. Finally, trust your instincts!
Moreover, filtering the type of audience helps you to tell LinkedIn about who would you like to see your created adverts. Also, it helps you in creating effective and targeted ad campaigns for your business. Create Effective Linked Ads LinkedIn always recommends creating ads based on your targeted audience. Keep in mind that an image speaks more than the words. Also, image ads naturally possess the attribute to be clicked more than the text ads.
Also, when there are no other promotions happening, Olay will encourage women of all ages, not just technology savvy millennials, to (virtually) join the discussion regarding what makes them “best beautiful”, and how even an invigorating shower can not only give them supple and healthy skin, but also help them take on what the day holds. Since social media has made it easy for people to follow their celebrity icons, it ultimately promotes unattainable lifestyles, body shapes, and materialism. Olay should instead use this brand-driven channel to generate consumer content, spread positivity and empowerment. The goal here is to increase brand awareness of Olay, and make the brand more engaging. Messages should include empowering stories and celebratory daily rituals and routines (i.e. a refreshing shower).
This market need to understand that the future consumer behaviors are towards a faster, convenient and on the go shopping. Department stores may start offering its customers not only a get and pay transaction, but offer them an experience of an ideal purchase environment and creating a new way to see its brand loyalty to differentiate from its greatest rival, the e-commerce. For instance, Target is offering its REDcard for clients to see more value and more benefits when they purchase at their stores. By doing this, they are increasing its customers witch of cost. Others are offering price comparison apps, so customers can access to the store prices and their competitors to show them the best deals.
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After making several calculations on both Kohl’s and JCPenny’s finical statements it is clear that Kohl’s is in a better financial position. Starting with over an 8-point gap between Kohl’s 3.50 net profit margin, to JCPenny’s -4.06 net profit margin. This proves that Kohl’s is more profitable making 3.50 dollars of income for every item sold, on average. Kohl’s is the better company to invest in but JCPenney is slowly pulling themselves out of a financial crisis. According to Investopedia, “Kohls is opening a new outlet store it calls Off-Aisles… if this concept works, which it likely will, considering consumer conditions, look for Kohl’s to ramp it up, big time.
The warehouse companies, such as Costco and Sam’s Club, use the subscription business model. Customers, who want to buy at the store and get the best offers, discounts have to buy a membership with the commitment of lower prices for the initial cost (Page 2015 n.p.). The companies’ customers subscribe not for products, but rather for serves of low prices.