2 Literature Review 2.1 Definitions of Electronic commerce Electronic commerce (E-commerce) has been a popular topic in the literature since the Internet began to be commonly used for commercial purposes in the 1990s. It could be regarded as the key achievement of applying information communication technology (ICT) in economy (Rosen, 2000). In 1998, Committee on Trade and Development of World Trade Organization (WTO) defines E-commerce as “the production, distribution, marketing and sale or delivery
LITERATURE REVIEW The product returns in an e-commerce company is at a very high rate of about 20-25 percent, the companies are facing a huge loss due to the reverse operations. The issues that e-tailing companies that are facing is due to the lack of touch and feel by the customers, the view it online and later they face issues such as size and colour mismatch. In anarticle,“e-commerce-returns an Achilles heels” the authors (Luton and Dave,2000) talks about how severe is the case of returns for
LITERATURE REVIEW 1. J Suresh Reddy26 has published article in Indian Journal of Marketing. Title of article is “Impact of E-commerce on marketing”. Marketing is one of the business function most dramatically affected by emerging information technologies. Internet is providing companies new channels of communication and interaction. It can create closer yet more cost effective relationships with customers in sales, marketing and customer support. Companies can use web to provide ongoing information
Literature Review E-commerce in Creative Industries Creative industry is an industry that changes individual intellectual properties into creative economic value by utilizing skills, talents, and creativity. Based on the intensity of the use of resources and products, the creative industries include tangible and intangible sectors (Syukur & Marjuni, 2015). Tangible creative industries can be physical products, such as fashion, handicrafts, architecture, printing and publishing. Conversely, the intangible
Evangelists in Fashion Hijab Industry by E-Commerce Perspective - A Preliminary Case Study of Vanilla Hijab 1Sri Herliana, 1Qorri Aina, 1Nur Lawiyah 1School of Business and Management (SBM), Bandung Institute of Technology (ITB), Indonesia ABSTRACT Internet access has been effectively influence the lifestyle of the people. Currently, the existence of the internet is creating a new culture of doing business, all of the activity of transactions through online (e-commerce). The development of social media
activities including electronic commerce or E-Commerce, which is defined by Timmers (1998) as any kind of business transaction in which the parties make interaction electronically instead of by physical trades or face-to-face contact. Since then, the advancement of the internet to electronic commerce has altered the traditional way of conducting business until November 2005, the terminology of Social Commerce was presented by Yahoo, which is a subset of E-Commerce that includes online networking
future of the shopping, has revealed that E-Commerce alongside to In-Store retail has become a big part of the shopping process over the past decades. In order to find out what the future shopping looks like, the definition of E-Commerce has been discussed as a theoretical part of the research. The research has revealed that E-Commerce is defined in common literature shortly as “doing business electronically”. (European Commission, 1997). When defining E-Commerce more in detail, the term has been analysed
Chapter I: Introduction 1.1. Background Traditionally, commerce is the buying and selling of goods and services; with the changing information technologies and their advancement commerce has evolved from “brick and mortar” to “bricks and clicks”(Kalakota & Whinston, 1996). Electronic commerce refers to the exchange of goods and services electronically. A variety of applications such as electronic mail, fax, online catalogs and shopping carts, Electronic Data Interchange (EDI), File Transfer Protocol
home (Jusoh & Ling, 2012). E-commerce is an instrument which helps to reduce administrative costs, improving the relationship with both business-partner and consumers with less time (Akbar & James, 2006). Mobile commerce developing as an another shopping channel to traditional e-commerce (Zhou, et al., 2007). E-commerce mainly has four categories: business to business (B2B), business to consumer (B2C), consumer to consumer (C2C), consumer to business (C2B) (E-Commerce? 2015). Technology is changing
1. Introduction. Problem of digital economy and its impact on global sales is very uptodate. Every year market share of e-commerce is growing fast. According to statistics B2C e-commerce turnover grew on 17,5% in 2016. And nearest years growth of Internet sales will continue to improve. Nowadays in times of increasing globalization and technical progress business is constantly moving to digital forms. When people want to buy something firstly they begin to search needed items in Internet. That's