This is important because it indicates that his argument on the mental state being not equivalent to the brain state relies on the fact that the brain process cannot be yellowy-orange like how the after-image appears. Thus, Smart argues that, ‘the after-image is not a brain process’. Now I will analyze Smart’s logical objection. I believe that it is certainly possible to conceive of the after-image is actually a brain process, whereby the brain cells are working on a part of the brain, generating signals. For example, there is, I think, the eyes capture the image, which is translated into signals that are sent to the brain, causing the brain cells to work and generate the signals which are transformed into the after-image that is yellowish
In order to recognize and classify the situations, the technique must be able to handle uncertainty and have an easy way of modeling the situations. One extreme, neural nets, has the obvious ability to recognize situations. Neural nets starts with no knowledge at all, and learns from training data. The drawback is that the net has to be adequately trained, and lack of training data is always a big problem. The other extreme, a forward-chained expert system, has to be modeled by an expert and cannot update its knowledge automatically.
All these theories share the basic notion of stereotyping stated above. Stereotyping mainly adds up to what people think of other people ,based on what they might have heard, or seen in some form etc. , without actually verifying with the reality. Now the main question that arises is, whether stereotyping really necessary, or is it something we can manage without. I believe the answer to this question is not a binary one, that is, we can’t simply just say that stereotyping is absolute necessary, or that it is not at all.
In a nut shell, descriptive translational studies takes into its fold translator’s conception of the source text as it emerges from the target text. The socio cultural reasons for his interpretation of the source text as modal reader and the reconstruction of the target text based on it affirms translator’s centrality. It is plain that
Top-down processing must be used, which takes more effort to use. Once the change is found, it can be hard to see anything else. Change blindness relates to consciousness because it is based on what a person is aware of. A lack of blindness, which based on the definition - awareness of something - can be translated to a lack of consciousness. A person's consciousness is what a person notices, so small details, like change, may not be part of a person's
Studies of cognitive development and human perception are beginning to rely more and more on the systems approach. Systems theory does much to render the complex dynamics of human bio-psycho-socio-cultural change comprehensible. According to them, observed phenomena in the natural and human-made universe do not come in neat disciplinary packages labeled scientific, humanistic, and transcendental. That is, they invariably involve complex combinations of fields, and the multifaceted situations to which they give rise require a holistic approach for their solution. Systems theory provides such an approach and can consequently be considered a field of inquiry rather than a collection of specific disciplines (Laszlo & Krippner,
Information Adoption Model (IA) is based on the technology acceptance model, which is used to elucidate the determinants of user acceptance information systems and technology by measuring individual intentions and to explicate their intentions by attitudes [Davis (1986)]; and IAM is also based on the dual process model of information influence for instance the Elaboration Likelihood Model; which illustrates how receivers are affected by information within the message therefore it is used to delineate the change of attitude and behavior form and to illustrate the procedures underlying the effectiveness of persuasive communication [ Petty and Cacioppo (1986)]. In the case of this thesis it is going to explain how Electronic Word of Mouth (eWOM) has the capability to manipulate and persuade the individual, which can be current or potential customer, to change their behavior and intentions through the use of social media
With out emotion, baroque artworks cannot be analyzed due to its highly exotic imagery, out of basic human sense perception. The exaggerated supernatural elements, makes emotion the key in understanding these works which are highly abstract in nature, understood through the emotional connection the imagery has with viewers. Here emotion enhances sense perception in the acquisition of knowledge from baroque artworks, comprehending what cannot be understood, only felt and expressed from the emotional experiences evocated by the works. With emotion in art, we as thinkers have the ability to comprehend structures created outside of critical rationality, comparing them to the forms of feeling human experiences (Langer 1957), acting as strength in the pursuit of knowledge in this
This gives the researcher an opportunity to be better focused on the problem in hand and better identify the analytical process to be used thereof. Cons • One risk associated with secondary data is the fact that its accuracy is sometimes not assured no matter how good the quality of the source. We may not have information about how such data was collected or the scope of the survey. This has a direct impact on the usefulness of the secondary data to one’s own research. • Secondary data is not possible or useful in every situation.
Chapter 2: Literature Review The literature review section would provide a basic definition of advertisement and define the context of advertisement and its influences based existing secondary sources. Literature review would be divided into several sub-sections. 2.1 Definition of Advertisement As known for quite a long time, advertisement is one of the primary techniques in showcasing either an item or service. It can be characterized as "An Advert that does not make a purchasing reaction, or at any rate deliver a longing to need to know more is not an advert" (Kadir, 2013 and Repository, 2004). Karlsson (2007) defined advertising as the process of reaching the target audience, either via paid or non-paid methods with the utilization of