Chanel Women: Mademoiselle Coco Chanel

Introduction

The evolution of the style of the Chanel women resides in the minimalist aspect, since its creator Mademoiselle Coco Chanel believed that the simplicity was elegance. In this work is it going to be analyzed the iconic fashion pieces of her brand development and how some of the iconic pieces were influenced by the world history and what is the changes nowadays over the styling; what was the inspiration and in what the designer was inspired when making the garments are a few of the things that will be exposed in this work.

INDEX

INTRODUCTION

1. HISTORY

2. ICONIC PIECES

• THE LITTLE BLACK DRESS

• TROUSERS FOR WOMEN

• THE CHANEL SUIT

• 2.55 HANDBAG

3. COSTUME JEWELLERY INSPIRATIONS

• SHOOTING STAR

• CAMELLIAS

• MATELASSÉ

4. COMMUNICATION

Later on, because of the high impact over the jersey suit, recognize by Haper´s Bazaar as “the charming chemise dress” on 1916; she was able to oper her first boutique in 1918. Almost one decade after her boutique openning, Chanel develop a new icon which is “the little black dress”; this put her again in the map as one of the innovators of this century. Later in the beginning of the 30´s, she develop her first luxury jewelery

The upper part is a jacket which is a collarless and with braid trim; the bottom part was a very simple slimline skirt, not too fitted to the body because at that period of time the women needed garments in which she could work and developed herself as a profesional, since it was the post war period around 1954. Her goal with this creation was to let women move easily, undo the stereotype that they are wearing a costume and in spite of kept their elegance attitude in it.

Regardless of the skirt of this suit, the new revolutionary achivement that Chanel made over the suit was the Jacket itself, the piece provied absolute freedom of movement; it consisted in four real pockets, braid and matching tones of constrasting fabrics; no buttons with out button holes, which was a significant change for the period and at the bottom a delicate chain to ensure that the jacket falls perfectly, this was a revolutionary technique in the world of fashion. Thruw the collections the jacket have been changing and adapting, it is a metamorphosis iconic piece of the