ipl-logo

Maple Leaf Case Study

509 Words3 Pages

Maple Leaf Sports & Entertainment Ltd is a professional sports entertainment company that is based at the Air Canada Centre on 50 Bay Street in Suite 500, Toronto, Ontario, Canada. The company was founded in 1931 by Conn Smythe and was previously known as Maple Leaf Garden Limited (MLGL). During the start of its venture the main role of the public company was to act as a holding company for the Nation Hockey League team the Toronto Maple Leafs and the construction of their arena the Maple Leaf Gardens. As the arena began to age MLGL started planning to create a new home for the NHL team. During this time, the MLGL negotiated with the Toronto Raptors of the National Basketball Association, to embark on a shared arena for both teams. Finally in 1998 MLGL purchases 100% of the Toronto Raptors basketball club and construction began on the Air Canada Centre. A couple months later the company decided it was time to change their name to Maple Leaf Sports & Entertainment Ltd (MLSE) to reflect the expansion of their holdings. The former NHL arena was sold to Loblaws and now homes the hockey arena for Ryerson University Rams. Today Maple Leafs Sports & Entertainment Ltd is the largest sports and entertainment company in Canada and possibly North …show more content…

This Canadian company has grown rapidly since its conception and continues to expand in aspects such as corporate partners and real estate. Maple Leafs Sports & Entertainment has earned a lot of respect from North America for having an enthusiastic sports city with professionally marketed teams and events. I have a true passion for sports, entertainment and Canada. My dream job at MLSE would be in Sports Marketing/PR because I would be able to combine my knowledge of communications and advertising with my love of sports and

Show More
Related

  • Essay On Delaware North

    706 Words  | 3 Pages

    He influenced the NHL to allow him an establishment for Boston, which happened on November 1, 1924. With the Montreal Maroons, the group was one of the NHL's first development groups, and the principal NHL group to be situated in the United

    Read More

  • Canada Hockey Place Research Paper

    103 Words  | 1 Pages

    Canada Hockey Place is the venue for 2010 Winter Games ice hockey tournament. The name Canada Hockey Place was given to Rogers Arena during the Olympics. Opened in 1995, Rogers Arena is an indoor sports arena located in Vancouver. Rogers Arena is very close to several other visiting spots and services such as BC Place Stadium, Historical Chinatown Tours, Vancouver Public Library, Vancouver Cruises, Vancouver Fishing Charters, Vancouver Mysteries, Science World just to name a few. Reaching Vancouver is not a difficult task as the city is strategically connected to other big and small cities including Canada via bus, air and railway

    Read More

  • Warren Moon Essay

    764 Words  | 4 Pages

    In the United States, the football is the largest sport, with the NFL leading the way. The recent television contract netted the National Football League over $27 billion. The Canadian Football League is not as popular in Canada as the NFL is in America, but it is popular nonetheless. The CFL television contract in Canada with TSN was for a total of about $40 million. Some NFL stars have even participated in the CFL before they made it big in the NFL.

    Read More

  • Verizon Cash Flow Statement

    627 Words  | 3 Pages

    “Verizon is the title sponsor for a number of sporting and entertainment arenas

    Read More

  • Baltimore Memorial Stadium

    500 Words  | 2 Pages

    Pride in many ways drives a sports team 's revenue, because it speaks to the investment of fans in their hometeam. And having a place to gather, to eat good food and watch a team you love play, can directly contribute to a City 's pride in their team and furthermore, the money they are ready to spend on supporting that

    Read More

  • Women In Canadian History

    609 Words  | 3 Pages

    Women have shaped Canadian History The proliferation of Canadian women’s movements, notably their redefining role in society, has had a profound propitious impact on Canada’s identity in the twentieth century. The contribution of Canadian women in the cultural life (sports, the arts and dance), the political impact from the leadership role of a female perspective (Nellie McClung) and women’s economic empowerment all contribute to the shape of Canadian history. Canadian culture had become invisible and nearly indistinguishable from the neighboring United States.

    Read More

  • How The Miracle On Ice Changed American Culture

    1735 Words  | 7 Pages

    This growth increased the number of hockey players in the country and also more competition to make the Olympic Team, which resulted in better American hockey players. Overall, the Miracle on Ice had a positive and needed impact on hockey in

    Read More

  • Swot Analysis Of Maple Leaf Foods

    859 Words  | 4 Pages

    Maple Leaf Foods: Maple Leaf Foods is a main Canadian food process company, supported in 1927 as a merger of many major Toronto meat packers. Its head workplace is in Toronto. TYPE: Public FOUNDED: Toronto, Ontario (1927) HEAD OFFICE: Toronto, Ontario, Canada. KEY PEOPLE: archangel McCain, Chief military officer INDUSTRY:

    Read More

  • Gil's Sportsplex Analysis

    550 Words  | 3 Pages

    According to the expenses and revenues data listed in table 4, Fried explains the financial situations for Gil’s sportsflex: the primary revenue comes from tournaments, coaching fees, league fees and concession sales; while, the mainly expenses are the payroll and loan repayment (9). Despite the solutions offered in the essay, the other solution is seeking more sponsorship corporate like selling naming rights. Although Gil has a strong reputation in the community and all of his friends recommend he name the sportsflex as “Gil’s Sportsflex”(Fried, 12), I believe it is still work when adding another local company’s name or a sports brand for the facility name. Because naming rights not only generate huge revenue annually, but also selling naming rights barely cost

    Read More

  • The Case Of Cory Maples

    494 Words  | 2 Pages

    In the case Maples v. Thomas in 2012, Cory Maples was found guilty of murder and sentenced to death in Alabama. In 2001, he sought post-conviction relief in court. He said that his attorneys failed to give him proper representation that is guaranteed by the 6th Amendment. The 6th Amendment states, “Sixth Amendment guarantees the rights of criminal defendants, including the right to a public trial without unnecessary delay, the right to a lawyer, the right to an impartial jury, and the right to know who your accusers are and the nature of the charges and evidence against you.” Maples felt as if his attorneys were not helping him in his trial.

    Read More

  • A Rhetorical Analysis Of Herb Brooks Miracle On Ice Speech

    1295 Words  | 6 Pages

    It all began in Colorado Springs, 1979 as Herb Brooks interviewed with the Unites States Olympic Committee of Hockey. In an era were the Cold War is going on and the Soviet Union is dominating the sport of hockey, Herb walks into the meeting demanding changes in the way the US hockey team prepares and trains. He shares his philosophy

    Read More

  • Pros And Cons Of Municipal Bond Investments

    1449 Words  | 6 Pages

    In July of 2013, Detroit filed for the largest municipal bankruptcy in United States History with an estimated debt of $18-20 billion and just three months later, in October, it defaulted on more than $600 million in general obligation bonds (Pierog, 2014). Yet, despite all these problems, Detroit has continued to allocate hundreds of millions of dollars for its professional sports franchises. The Detroit Redwings of the NHL for example, who are owned by Little Caesars founders Mike and Marian Ilitch had 58% of their new $450 million arena built with taxpayer money. According to CelebrityNetWorth, the Ilitch’s are combined worth an estimated $4.2 billion (CelebrityNetWorth). The total public

    Read More

  • Target Expansion In Canada Case Study

    655 Words  | 3 Pages

    In fact, Target’s stores operated in Canada for a period shorter than two years. In mid January 2015, the company announced that it had plans to close down its stores in Canada (Dahlhoff, 2015). Although customer opinions varied on the company’s stores’ closure, the truth behind the closure was that the management failed to uphold several principles of project management.

    Read More

  • Bureaucracy In Modern Sports

    1050 Words  | 5 Pages

    Additionally, modern major league baseball followed an extremely similar path of existence via capitalist team owners. Within the book Sports in American Life: A History, there are two important aspects pointed out about the development of these major league teams. The first being that most sports venues built within the major leagues were paid for by team ownership. The second being when the owners banded together to create a single national league, they were able to heavily control the salary of players without fear of competition from other leagues. What these pseudo robber barons accomplished went far beyond lining their pockets.

    Read More

  • Swot Analysis Of Metro

    1395 Words  | 6 Pages

    Metro is the largest wholesale center in Pakistan. It was founded in 2007 and created its 15 wholesale centers within a period of 18 months and metro did their wholesale business merger by July 2012 to start up a long term partnership for both companies. The benefit of this merger was to given financial strength and to combine resources. It is a retailor which mainly focuses on dairy products, fruits and vegetables, bakery, detergents, electronics, grocery, home textile, kid’s world, sweets and chocolates, households and imports. Metro is working with over 2300 employees approximately all over Pakistan.

    Read More

More about Maple Leaf Case Study

Open Document