Maslow's Theory Of Market Segmentation

Question1
a) Market segmentation is the way toward separating market into-particular subsets of purchaser with basic needs. The system of division permits makers to empower confronting rivalry in the commercial center by separating their advertising.
Consumer –rooted segmentation bases are (demographics, geodemegraphic, personality traits, life style, and social cultural)
In this case they want to think about ways in those multiple reference points (lifestyle, cultures and geodemographics) can be integrated into new-segmentation approaches to create successful segments)
They need to add geographic segmentation. In geographic segmentation the market is divided by location. The theory is that individuals who live in a similar zone share some

Maslow's hypothesis distinguishes five rudiments of levels of human needs, which rank in significance from lower-level (biogenic) needs to more elevated amount needs. The hypothesis specifies that the people try to fulfill bring down need before higher needs develop. At the point when a lower require fulfill, another higher need rises et cetera.
In mobile technology service ,we could define the inner need in traveling that the need of safety like to call and make sure the kids or the family members are ok and there is no something wrong with them .and that’s considered as a primary need. But if we are talking about acquired needs in traveling with the mobile service ,here we can talk about some utilities like mobile wifi ,searching and to communicate with others and blogging that considered as more ego or self esteem and entertaining and it considered as secondary needs .example (information’s and where to go

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