Mass Media Impact On Democracy

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Effect of Mass Media on democracy
The word democracy is one of the most used terms of the political vocabulary. This vital concept, through its transcultural dimension and because it touches the very fundamentals of the life of human beings in society, has given rise to much written comment and reflection. Democracy is taken from Greek word "Demokratia" this word is a blend of "demos" (people) and "Kratein" (rule). Democracy is a form of government in which all citizens, either directly or indirectly through (by their elected representatives), participate to power and to do their civil responsibility. Democratic societies knows that one of their primary tasks of them is defending basic rights such as, freedom of expression, freedom of religion, equal protection of the law, opportunity to organize and participate fully in the political, economic, and cultural life of the community. Democracy raised in city-state (polis) in ancient Greece; where there was no trace of any mass media like modern sense. Poets, playwrights, speakers and theorists on the one hand, they play the role of mass media among the public
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It is therefore possible "to analyze all social processes in terms of the structure, content, and flow of communications". Mass media provides the possibility of a quick diffusion of new ideas into a society and hence the possibility of more rapid changes in political cultures. These are important concepts as the scope of global communications rapidly increases and the barriers to the flow of media around the world fall. In sum, the media are sometimes able to create, reinforce, and change political cultures, often with concomitant effects on the behavior of rulers and
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