A) INTRODUCTION ABOUT THE INTERNSHIP:
Project work is an integral and very important part of academic curriculum of MBA graduation. it create an initiative bridge the gap between the knowledge and its application through a series of interventions that enables students of VTU MBA program to gain insights and exposure to the industry.
The 10 weeks project has been positioned during 4th semester of the MBA as it serves the twin purpose of providing critical business insights to students as well providing industry with graduates of a high caliber who are ready to get ahead in the world from day one
CRM is a system for managing a company's interactions with current and future customers. It often involves using technology to organize, automate,
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CRM IN THE TEXTILE INDUSTRY In textile industry one company sell its product to another company. Example a yarn manufacturing company sells to fabric manufacturing company. A fabric manufacturing company sells fabric to apparel company. The main customers of the companies in the textile industry are the wholesalers. And the final product is sold to the wholesalers and retailers. In this industry the customers are few and profit margins are high. So CRM is very much necessary and relevant in this industry. There is a high degree of uncertainty on the part of the buyers; the likelihood of customers seeking a relationship is increased. If the firm loses its customer it would be major loss to the firm. The product in the textile industry is complex and quality is an important factor. One of the major values the customer expects from vendors is quality. No customer will tolerate average quality.
According to GE’s chairman John “quality is the best assurance of customer loyalty and strongest defense against competition and the only path to sustained growth and earnings.” If the product is not of good quality the customer will not be satisfied and the firm may lose its customer. Moreover there is a scope of customization in the product. The seller has to customize the product according to the need of the customer. Customization is changing the product according to the need of the customer in order to satisfy
When Japan and India began to mechanize their cotton industries between the 1880s and 1930s, several similarities and differences surfaced. Both Japan and India’s cotton yarn productions began to increase rapidly, workers in both countries faced similar poor working conditions, and the transaction of workers going from rural to urban areas were protruding. However, both countries contained a difference in the type of workers in the cotton industry workforce as well as the displacement of skilled Indian workers as opposed to Japanese workers. (Thesis) In the mechanization of the cotton industry, Japan and India similarly shared their ways of production in which they both had rapid growth with machine-made cotton between the 1880s and the 1930s
Document A Businesses went from low income friendly to high-income friendly. Low-income housing decreased in Woodward from 1995-2012 -Social housing increased from 1995 to 2012 It would have been better to live in Woodward in 1995 because the properties are low income friendly and more people have the opportunity to live there. Many people in Woodward in 1995 would be put in the stereotype that low-income people are committing crimes Gentrification is not okay because many people in the world have issues with finances.
The Captains of Industry were certainly one of the most important factors in the development of United States in the period directly after the Civil War. While there is some merit to the argument that the industrial leaders were Robber Barons that did more harm than good, their contributions to American society clearly outweigh those negatives. The Captains of Industry quite literally revolutionized the American way of life that gave the U.S. the highest standard of living in the world prior to the outbreak of World War I. This was made possible due to the emergence of corporations in areas such as finance, steel, oil, and railroads. When these men combined with other factors, such as the mechanization of agriculture, immigration, migration,
One of the possible solutions to the above issues is to continue with the Product Lifecycle Initiative, but with a refined scope. As proposed, Patagonia might repair any garments regardless of their brands. Such services may benefit its competitors at the expense of Patagonia’s profits as it will incur extra cost to boost repairing capacity. Therefore, Patagonia may consider to provide such services to other brands only when they agree to pay a price for it. Also, outsourcing the repair services to reliable and high quality provider can keep their repair cost at a low level.
Question 1 answer: Customer relationship management is mainly about building relationships with a company’s targeted profitable customers and maintaining that relationship through delivering customer value, as in how a consumer perceives a certain product and values it enough to buy it rather than buying the competitor’s product, and delivering customer satisfaction where the product meets the exact expectations the consumer had actually expected from the product or more, but not less. Companies can build customer relationships at many levels, depending on the nature of the target market (Kotler and Armstrong, 1988). Companies with many low-margin customers can develop basic relationships by which a company doesn’t get to know it’s consumers
This was the medium constant development of high quality apparel, with attributes of customers’ feedback, to refine the clothing standard. 4.1.2 Product
Artificial intelligence is widely applied in different fields, such as medicine, engineering and design. Fashion industry is one of the industries that artificial intelligence applications are used in production processes. There are four operation processes of the fashion industry: fashion design, manufacturing, retailing, and supply chain management. The fashion industry, or called apparel industry, is the industry engaged in manufacturing garments and accessories and it is one of the most significant economic sectors in the world. Design, manufacturing and retailing are the three compulsory processes for a fashion item from designers and sold to customers.
In order to explicitly analysis the clothing industry, emphasis must be laid on Textile
2. Total quality Management According to the Harvard business school professor David A. Garvin, the quality of a product is based on eight important dimensions which are: performance, features, reliability, conformance, durability, serviceability, aesthetics and perceived quality . The PRADA Group is particularly known for the outstanding quality of its manufacturing processes, and for its excellent raw materials, which are the main determinates to its successful high quality products. The Marketing
On the other hand the fact that Zara produces the remaining 40% internally, is a strong asset, providing better control, and short lead-times. Finally the fact that Zara owns 450 workshops were garments are to be sewed is a major asset ensuring quality. Another important asset in terms of production, is the technologies involved, for instance the cutting machines, to minimize waste (Ferdows & co. 2014 p9), used in combination with the last-final hand-made sewing. The ease of the connection between the production center and the distribution center is also an important time-saver element, and therefore
This deals with a customers’ perception that a product or service they are buying provides them with a higher value than a competitor. Superior quality can be broken down into two kinds of attributes: quality as excellence and quality as reliability. A customers’ perspective of quality as excellence would be that they want a product or service that provides features and a level of service that has no comparison. With regard to quality as excellence, if customers perceive that the products design, features, and functions are better than everyone else, then they would be more likely to buy their product. Higher quality products allow for a higher sense of value provided to the customer.
With the increase number of buyer,the industry of fabrics’
This extra professional accomplishment would give me extra edge to attract major employers. This MSc course at University of Bedfordshire is accredited by the Association of Project Management and also reflects areas of knowledge specified by the Project Management Institute. These features of the course at this university influenced my choice of university hugely. The university is an award winning institution and was presented with the Queen’s Award for Enterprise ‘International Trade 2011’. Beds have outstanding reputation for teaching – were awarded top marks – a 'confidence' rating – in most recent QAA audit.
ORGANIZATIONAL STRUCTURE & DESIGN KFC share in a divisional structure of Yum! Brands, Inc. Pizza Hut, Long John Silver’s, Taco Bell and A&W are the other divisions Offers spots to many people; good for senior executives Eager, alert, and flexible to growth and change KFC makes everything to be recognize and provide money to Yum! Brands, Inc. Chick-fil-a is KFC’s biggest competitor, and quickly growing in popularity. Other competitors include AFC Enterprises and McDonald’s CULTURE Big on diversity in the office
Product design can fulfil the demands of the customers and they are willing visit the same company again in the future. Referencing to the words of Vonderembse (n.d.),