The concept of ‘Popular Culture’ really relates to this reading as it explains when, where and why popular culture is around us. Popular culture is getting bigger and bigger each year with more ways of accessing it, it will be interesting to see how much popular culture evolves and changes over the next 20, 30, 50 years. There are so many questions that would be thoroughly intriguing to know about the future of pop culture and how it will shape the society of that time. Popular Culture is considered to be a big part of a lot of people life’s which with the all the technology and access to a whole array of information is completely understandable. Popular culture has strong relations to education, society’s ability to approach knowledge and mass communication.
INFLUENCE OF MEDIA ON THE TYPES OF COMMUNICATION Mass media is basically communication—either written, broadcast, or spoken—that reaches a huge audience. This includes television, radio, advertising, movies, the Internet, newspapers, magazines, and so on. Mass media is a powerful source in modern culture. Communities are bombarded frequently with messages from a collection of sources such as TV, billboards, and magazines, to name a few. These messages promote not only products, but moods, attitudes.
Mass Media is refers to every medium or source which is used to connect and communicate with a large number of people at once. Mass media is communication whether written, broadcast, or spoken to reaches a large audience. This includes television, radio, advertising, movies, internet, newspapers, and magazines. Media help to correlate or co-ordinate various parts of the social system by gathering and disseminating valuable information. (Yeh.
In this advance era, mass media plays a significant role towards all of us and we can truly admit that mass media is one of the basic essenssial that used by everyone in their daily life. Generally, mass media is a print and electronic means of communication that spreads messages to the audiences and carries out information to the people in the society. Mass media can be divided into two categories, which is the print media include like newspaper, magazines, and books. Another mass media is the electronic media include like radio, television, and internet which is used by most of the people nowadays. Media is one of the most influential aspects of our lives.
said that there are social benefits that are acquired by the fans that join a fandom where these benefits involve a feeling of belongingness provided by the sense of amity (as cited in Flemming 2007, 10). The feeling of camaraderie within the fandom constituted to the physical closeness of the fans which was later on transmitted into the virtual realm of the fandom. Meanwhile, this sense of belongingness felt by the members of the fandom is acquired in the process of socializing and spending time both with the
Pop culture, short for popular culture, is the entirety of ideas, perspectives, attitudes, images, and other phenomena that are within the mainstream of a given culture (Wilson, 2014). It refers to products that are generally recognized and enjoyed by the majority of the people ((Wilson, 2014). Pop culture is manifested around the world through movies, music, television shows, newspapers, satellite broadcasts, food and clothing, sports, news (as in people/places in news), politics, and technology (West, 2016). Internet and social media also play a huge role in pop culture. Pop culture is almost often, if not always, interesting and appealing to most people.
Literature is simply an instrument of the world changes because the whole world civilization is based on communication. Literature can be then considered as a fine communication to express our thoughts, wishes, hopes, presumptions and ideas and at the same time as a device to get to know about different people and races and their history. History, language, culture, science and art – that everything depends on continuous communication. The whole life of ours depend on the communication. The literature containing information about a race or people gives us the hints, clews which they have been recorded through the time.
Analysis Information Revolution has changed the world to a Global Village and media has played a vital role in this change. Media has access to every home and its effects are profound on masses. It has displayed the ability to capture people’s minds and hearts during recent wars. Media has the potential even to change a faulty State policy. It plays a vital role to get the favorable public opinion both at home and abroad.
Now putting this on a global scale, the mass majority of developed nations have access to this. The mass media feeds into this demand for new, thriving aspects in culture. Much of the population makes choices based on what they’re being fed by the media. From billboards to news stations, to commercials and annoying ads, these are all correlated to controlled media. The mass media is dictating what everyone sees, including you and me.
We went from having runners, homing pigeons, smoke signals, Morse code, Pony Express, telegraph, Hush-a-Phone, Ethernet to Wi-Fi. With the progress of Information and Communication Technology, we no longer have to wait for several days or even months to receive a message from the other side of the world but now all this has changed. Thanks to the internet with few clicks we can now talk and see people using simple software and devices that fit our pocket. Sending text messages or instant messages in the comfort of our house or anywhere we want. You can easily share pictures, videos or even broadcast live video on your private social media account on which your selected group of people can comment.