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Importance Of Media Ethics

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According to the Oxford Dictionary, media ethics are issues of moral principles and values as applied to the conduct, roles, and content of mass media- journalistic ethics and advertising ethics in particular. It includes issues such as impartiality, objectivity, bias, privacy, and the public interest. More generally, it also includes issues of stereotyping, taste and decency, obscenity, and defamation. In ‘The Age of Information’ that we live in, media plays the pivotal role of conveying information to the masses. An unavoidable element in today’s generation, it plays the role both of an asset and an encumbrance. With the absence of ethics in today’s information broadcasting, falsified and unreliable information is often being circulated, which this can lead to harmful repercussions. The sensationalism of news in order to boost sales, and the crass and often impolite method by which information is shared has generated much displeasure among the general public. …show more content…

Some international associations of journalists have declared standards to follow, but no global media code has been decided upon, yet. The idea of media ethics arises out of an attempt to improve or reform the global media system, to reduce the control of global media in the hands of minority of Western countries, and to eliminate inequalities in media technology. News media now inhabits a pluralistic, global community where the impact of its reports can have far-reaching effects. News reports can reach people around the world and influence the actions of governments, humanitarian agencies, ethnic groups and militaries. A responsible global ethic is needed in a world where news media bring together a plurality of different religions, traditions and ethnic

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