Misinformation In Advertising

Misinformation is false or inaccurate information that is spread either on purpose, in which case it is considered disinformation, or unintentionally. Misinformation can be circulated through any means of media such as written press or multimedia means, therefore it is critical for the recipients of the media messages to be able to criticize what they have read, listened and seen and evaluate it as truth or fiction. During a time of innovative advances, such as ours, social networking sites are becoming more and more popular. These sites make it very easy for misinformation to be spread. They provide users with the capability to spread information quickly to other users without confirmation of its authenticity or truth. This, in turn,

When determining whether advertising is misleading or not, several factors shall be taken into account. These are the characteristics of the goods or services concerned, the price, the conditions of delivery of the goods or provision of the services involved, the nature, attributes and rights of the advertiser.3
Comparative Advertising There are several conditions under which comparative advertising is permitted and, in particular, it requires traders to make sure that their advertisements are not misleading, compare "like with like" - goods and services meeting same needs or intended for the same purpose, objectively compare important features of the products or services concerned, do not discredit other companies trademarks and do not create confusion among traders.
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What is usually deemed as credible news sources can often knowingly or unknowingly be pushing political agendas and propaganda. Political campaigning is an organized effort which seeks to influence the decision making process within a specific group. In democratic constitutions, political campaigns often refer to electoral campaigns, wherein representatives are chosen or referendums are decided. In modern politics, the most high profile political campaigns are focused on candidates for head of state or head of government, often a President or Prime Minister. Political campaigns are often organized by mass media, wealthy individuals, or even by political parties working in concert. When mass media servant the interests of a specific politician or a political party, they will do whatever it takes and use every mean they can to achieve their target because they have several things to gain, such as money, ratings and other