Motivation Theory Of Walmart

2416 Words10 Pages
Abstract Table of Contents Chapter 1 Introduction: Walmart, the retailer and the employer…..4 Chapter 2 The employee motivation: A theoretical approach………..5 Section 2.1 Maslow’s Needs Hierarchy Theory in Walmart…..5 Section 2.2 Equity Theory applied in Walmart’s associates…..7 Section 2.3 How Four-Drive Theory applies in the company….8 Section 2.4 Cases of Extrinsic Motivation………………………………9 Chapter 3 How can Walmart improve in terms of motivating an employee? ……………………………………………………………………………………….10 Chapter 4 Conclusion………………………………………………………………………11 References List………………………………………………………………………………….12 Chapter 1 Introduction: Walmart, the retailer and the employer Walmart is a multinational retail corporation which was founded on 1962 by Sam Walton. The company started with a small shop in Bentonville, Arkansas and now operates worldwide with discount department stores and warehouse stores in North and South America, Asia, Africa and Europe. Totally, there are over eleven thousands shops in twenty-seven different countries. It is the world’s largest retailer and it was listed by the Fortune Global 500 as the world’s largest company by revenue in 2014. The vision of the company is to offer the best products in the best prices of the market. This is why the current slogan is ‘’ Save Money. Live Better’’ and the former one, ‘’Always Low Prices. Always’’, which illustrate the importance of the low prices for the corporation.

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