Traditionally hits and Blockbusters have been the way to go for the entertainment industry, as they represented the most viable solution for industries in constant need of cash flow in order to fund their newest artist 's album or the printing costs of their future bestseller (Anderson, 2004). However today thanks to the arrival of several big players like Amazon, Netflix or Spotify to name just a few, the balance is shifting towards an economy of abundance where customers have at their disposal an increasing number of products that would have never been accessible in regular retail stores: the long tail (Anderson, 2004). In the graph below (Figure 5) representing the average number of plays-per-month on Rhapsody and the popularity of titles, the Long Tail is represented by the bottom right part of the curve. The graph gives a clear overview of the size of this tail, which almost amounts to the number of plays of the hits and blockbusters also available in conventional retail stores (Anderson,
It is a well-known fact that women tend to be more interested in spending hours at the mall whereas most men would rather not. That being said, men are still the ones primarily leading the online shopping craze. In the article ―Online Shopping Gender Gap that was in the Wall Street Journal: "―But men also spend money online…sales rose 4.4 percent to $57.2 billion last year, compared with a 1.1 percent increase to $103.1 billion for women’s apparel…" (Wall Street Journal 1). Because of the convenience of online shopping, paired with the fact that men no longer have to spend so much time in a store, they are spending more money than ever; this has definitely increased revenue relating to consumer
Shoppers save more than 5% on shopping at Walmart (Charles). Not only it attracts shoppers, walmart make money from it. Just like Sam Walton said “If you sell stuff less, you sell more, you make more” (Goldman). Sam was right because of how much success he has had. On average 200 million people visit Walmart every week (Goldman).
The main reasons are internet penetration, the growth of online streaming platforms like Netflix, Amazon Prime and Hulu, which gained market share in the above regions and this impacted the number of movie-goer. Furthermore, rising use of mobile phones supported the growth of these online services, this negatively impacted the movie industry in North America and EMEA. For instance, Netflix’s revenue grew to USD 8,830.7 million (2016) from USD 150.8 million (2002) at a CAGR growth of 33.7% (the firm derives more than 60% of its revenue from content steaming in the US). Thus, over the past decade in North America, the average ticket price rose continuously, this along with increasing number of internet users impacted movie-goer
However, fast food restaurants changed this paradigm by being able to order and receive an entire meal in under 60 seconds from a vehicle. This new paradigm brought jobs to millions of people, however, it came with side effects such as increasing health hazards for the American public. Fast food companies offer jobs to millions of citizens and with fast food restaurants becoming ubiquitous, these numbers will increase rapidly. According to Statista, the World 's leading statistic source, "In 2013, there were 3.65 million fast-food restaurant employees in the U.S. This figure was forecasted to reach almost 3.8 million by 2018" ("Employees in the U.S.").
It has over 1 million active shops and more than 60 million unique visitors every month. While Amazon and Ebay users go to the website to buy a standardized item, Etsy knew it right off the bat that its users come to explore, discover, and purchase new and novel products. To encourage this behavior, Etsy knew it needed to show fascinating items to viewers, to customize the client venture in a manner that the users view the products, which reverberate with
Texting is making us unaware of our environment, peers, and even our families. Even though Technology is a great and useful tool, it 's starting to takeover our lives. Text messages have killed the concept of phone calls. The total number of messages sent monthly has increased from 14 billion in 2000 to roughly 188 billion in 2010. Everyday Americans receive and send out an average amount of 88 text messages per day (CNN.com).
Amazon is number one in competing Walmart especially in online retailer and now opining fiscal stores starting with Amazon Campus store in 2015, available at several college campuses in US the Amazon Campus stores serve as a central hub where student retrieve deliveries from lockers and drop off returns, all free of charge. Over the past three years, while Walmart’s sales grew by 8.6 %, revenue at Amazon has nearly doubled. Then, Costco is also major competitor to Walmart, particularly to Sam’s because of its low price. Costco is high aggressiveness retail firms due it sells
Now a day’s most of the people engage themselves in Social media without being bothered about what is its impact on our lives. Today our society is more concerned in face book friends where people don’t interact face to face. Social Media has a great impact on business also but only if it is planned strategically otherwise it can be a big failure. It is estimated that 80 percent of teen are Internet users. So, it is no doubt our real world social lives are seeing some changes.
That is the firm spends over “four hundred million dollars on advertising” for its various products aiming to target different slides of the customers in the global market as it floods the market with various products. This strategy comes with another one that is the pricing strategy , Samsung’s products are inexpensive if compared with other competitors. This strategy has enhanced the position of the firm to be one of the largest in selling products as it targets all the slides of the communities worldwide( David and Enrich 2000)
Nicholas Carr’s Is Google Making Us Stupid? is a great overview of the impact the Internet is having on his (and others); life, habits, and possibly even the brain. The old days of having to spend hours researching a subject are long gone because of the Internet. Having such a powerful tool available at any time can be a good thing and a bad thing wrapped up in the same package. Home computer and smartphone ownership have been on a steady rise over the last couple decades, with most homes now having multiple devices.
Pinners are four times more likely to find and shop for products than any other social network out there. In fact, 55 percent of people on Pinterest use the platform to find or shop for new products. With e-commerce sales expected to be higher than ever this year, spending a bit of extra time optimizing your Pinterest marketing strategy will pay off. Pinterest even boosts brick and mortar sales. The image-driven network is five times more efficient at driving in-store sales than any other platform.
Today’s world is a fast-moving, constantly changing place. These days, our culture has advanced so rapidly that it raises the question, should our definition of literacy, the ability to read and write, be altered? Every year language experts sit down to update hundreds of words in our dictionary. Should literacy be one of the words we need to keep updating with the huge waves of change we have experienced in these past 500 years? Before the industrial revolution it was very rare to have the ability to read and write, making literacy a special privilege reserved for the wealthy.