In addition, the Oculus Rift is also heavily promoting their products through online games provided by their side. Diversity genre games like first-person shooter (FPS), strategy and more able to attract consumers to buy their products. After that, the situation is the most attractive in the Facebook platform is the oculus rift they always hold Oculus Community Game Night. In this way each user can assemble the products Oculus massacred along the Rift Oculus give an idea, turned a brainstorm to improve product from Oculus Rift. This is official Facebook of Oculus Company
Conveniency It cannot be denied that new media provide better efficiency and convenience than the old media. Somehow, the presence of new media had caused many audiences to rely on electronic gadgets that can access to the Internet. Because of that, the audience can easily watch movies or film at anytime and anywhere they want from laptop, desktop or handheld devices like smartphone or iPad. For example, a potential audience can watch a movie on YouTube from his smartphone while having a lunch at a restaurant that provided free access to Wi-Fi. These online movie like YouTube, FMovie.Co are very convenient as the audiences can simply pause, replay or rewind when watching them.
Its digital nature coincides with the technological inclination of the youth thus endearing it to them more than the other cohorts do. Netflix is a website that allows its users to watch movies and television shows at convenience as often as they wish to. The subscribers of Netflix can watch videos and shows on the computer; internet phones, Smart TVs, and other digital media players. The study of Netflix as a youth culture implies regarding it as a social space, exploring its form of consumption, content production and the patterns of online communication and social interaction, expression and identity formation that are produced within the digital space (Matrix, 2014, p.125). When studied as an independent entity, the Netflix is a coherent social platform that exists within a computer space where new methods of operation can emerge.
11. There are some successful television formats which can address young people to show them the experience of watching TV again. 12. Quality series have created the need and reason for watching films on television again. Netflix series have proved, aesthetically and commercially as well, – at least in US – that providing subscription-based online content can give new perspectives to television.
People can reach nowadays more information about the products and services that they are intending to buy. Consumers can either search for marketer-generated information or the information generated by other consumers. In addition, both consumers and marketers can post visual instruments via the Internet, such as images and videos. On the one hand, this is a great opportunity for marketers to release their products and services in a cost-effective way; and, on the other hand, this gives consumers an opportunity to get visually-supported information which will, in turn, help them to make better decisions. Furthermore, the Internet provides a convenient way for marketers and consumers to communicate with one another.
They offer an affordable unlimited streaming program that lets customers play movies or TV shows on multiple devices. The new ingenious system implemented by Netflix makes it an excellent substitution for having to rent or buy a movie from Blockbusters that needs to be dropped off at the store in exchange for
Video game stores may also be able to benefit from network economics by allowing gamers to hang out with and play together in the store or hold multiplayer massive online gaming (MMOG) competitions wherein store credit can be given as rewards. Moreover, it will also be beneficial to encourage local game developers to showcase their own creations. Another way to be unique amongst competition is in terms of capturing customer’s loyalty by providing a membership card with unique privileges (Grant et al 2010). For example, a customer who is a member may get special advantages such as direct uploading on gadgets, or priority on game launch days. The exclusivity will garner customers who are willing to pay for its
Movies influence a big part of life. They are a great outlet for entertainment, family bonding, and dating. Movies come in various themes that can be classified into specific genres. Genres make it easier for a person like myself, very indecisive, to select a movie to watch. The movies in my collection at home can be classified according to their genres.
For Cinemex this played a vital role in its decision to create a distinguished brand that was appealing to the general public. Cinemex’s brand focuses on the core principles to deliver an exceptional movie theater experience. For Cinemex, they understood they could enter the market strong because of their differentiated product and services, which include digital sounds, enhancement lightning features and exit signs, comfortable seating, more experienced staff. They also offered convenience where their customers could book over the phone or through the internet. The demand for their product was high given its investment into the core features to enhance the customer experience.
Leading brands have focused on building partnerships and alliances to reach each and every segment which has enabled these companies to offer more variety of products, better quality convenience and content. Alliances with leading portals search engines and websites helps in generating traffic and can provide brand a competitive edge over online customers because of its availability. 2.3.5 Importance of Online Brand Alliances Online brand alliances is relevant to the entrepreneurial firms who are unable to reach a wide variety of consumers and by utilizing this alliance they may overcome the problem of reaching economies and accessing markets. It helps the online retailing websites to get more popularity among B2B operating companies and helps in generating traffic through ppc (pay per click). While on the other hand it helps brick and mortar brands to reach the users worldwide and developing a two way relations with its customers.
You can also take advantage of the DVD SuperMulti drive to help you disseminate information through the DVD format. In addition, the HP Pavilion 1TB HDD captures great images with vibrant clarity—even in poorly-lit environment. Thanks to the HP TrueVision HD Webcam. With this, you can surely enjoy sharing valuable time, face-to-face, and feel closer to your family and friends, even when they’re worlds away. Optimized for your everyday computing, the HP V8P08AA#ABA also offers complete multimedia experience.
With the acquisition of Webjouter, CanGo has insight to the online gaming industry. Webjouster specializes in online gaming and has established itself in the industry. With the success of its IPO, CanGo was able to raise money to put itself in good financial standing to move forward into the online gaming industry. The purchase of a new Automated Storage and Retieval System will enable CanGo to fulfill customer orders quickly and eliminate any delays during the busy holiday
Internet TV allows apps such as, Netflix, You Tube, and Hulu to build large scale direct-to-consumer services. In order for Netflix to be viable in the future I have prepared a list of pros and cons related to various integration options that Netflix could pursue. Redbox has achieved phenomenal sales growth” (Ferrell & Hartline, 2014). Netflix must implement new strategies to combat Redbox’s phenomenal sales. Pros of vertical integration will eliminate the dependence on movie studios for getting licenses.