ipl-logo

Nike Sweatshops Behind The Swoosh

143 Words1 Page

NIKE, Inc is the biggest American corporation that designs and manufactures of sportswear, accessories, equipment and services. This multinational business was founded by Phil Knight and Bill Bowerman in 1964, has more 40 offices outside the US, over 600 worldwide store outlets and has become the market leader in sport industry with the most recognized trademark "Just Do It". Through over 50 years, Nike, Inc have been developing and marketing a wide range of brands with US dollar billions revenue per year. However, behind this success, Nike has been strongly criticized as Sweatshops for exploitation of labor force resource in Southeast Asia factories, especially in Indonesia. In this paper, based on "Nike Sweatshops: Behind the Swoosh" video

Show More
Related

  • Summary Of The Noble Feat Of Nike By Johan Norberg

    955 Words  | 4 Pages

    The article “The Noble Feat of Nike” by Johan Norberg talks about how Nike is gaining numerous benefits because of its location in a Third World communist country, Vietnam. Majority factory workers have endured extreme conditions in life, which is why they do not demand or expect too high, unlike Americans who would not accept such circumstances without increased wages. Nike has been providing factory workers with favorable wages, education, medical aid, and meals, but all this is only possible because Nike has always targeted a poor country. Indirectly, Nike not only obtains money through making quality gym shoes, but also through investing in poor country and earning extra dollars. Furthermore, this article also shows statistics on how Nike has improved, within a decade by saying that $54 a month of income leads to workers buying a bicycle after 2 years; otherwise every individual has to walk several miles a day.

    Read More

  • Essay On Nike Sweatshops

    1078 Words  | 5 Pages

    Sweatshops. noun. a factory or workshop, especially in the clothing industry, where manual workers are employed at very low wages for long hours and under poor conditions. A word that has been characterized in the media as one to conjure up images of back-breaking labor paired with meager pay and poor desolate souls that toil for hours on end. Today, I am here to tell you exactly why that characterization fails to explore the extent of the impact that sweatshops have had, not just on their workers, but also on the consumers that purchase the goods used in these sweatshops.

    Read More

  • 'Rhetorical Analysis Of Shoe Dog' By Phil Knight

    839 Words  | 4 Pages

    Nike, one of the biggest sports brands in the world, brings in a little over $30 million annually. The company was started by Phil Knight, who, in his self-written memoir “Shoe Dog”) talks about the start of the company that much of the world knows today. Using unique dictation, creative style, and rhetoric devices, he opens up about his true tone and feelings toward the worldwide company Nike. Throughout the book, Knight expresses three main tones including joyfulness, seriousness, and the final tone of disappointment. All three of these tones can be clearly identified by the reader due to many stylistic changes in the way the book is written.

    Read More

  • Russell Athletics Vs Nike

    338 Words  | 2 Pages

    1. Russell Athletics and Nike were very similar in the way that people discovered and way they reacted. Both companies were exposed by an activist or an activist organization. But the most important common factor is the public out lash that was a result of the exposing of the companies. Both protests involved strategic public protesting and confrontation of the company to increase its standards.

    Read More

  • Essay On Nike Child Labor

    856 Words  | 4 Pages

    David Montero explains that in Sialkot, Pakistan there is a business, Saga Sports, that creates the Nike soccer balls by hand, the problem Nike has with the company is that they employ children to work in unjust conditions. “In November, Nike severed its contract with Saga Sports, its chief supplier, saying Saga's poor management exposes Nike to the threat of child labor and other labor violations,” (Montero). The chief executive of Nike is trying to reduce the amount of children that produce their goods in unfair conditions. The executive wants consumers to know that they are buying products that were manufactured the proper way of not having children make these items in appalling conditions that could threaten their health. The evidence suggest that working conditions is another reason that the United States consumers should not buy products that are made by

    Read More

  • Nike Nike Nike: The Goddess Of Nike

    1337 Words  | 6 Pages

    Whenever I say nike, most people would think of the shoe nike. But did you know that Nike was A Goddess? Yes nike is a goddess!!!! She is the goddess of speed strength, and victory. Many Greeks prayed to nike for strength and victory.

    Read More

  • Nike Code Of Ethics Summary

    1252 Words  | 6 Pages

    UNETHICAL BUSINESS CASE STUDY ON NIKE Summary This project is focused onthe unethical behaviors of Nike. The essay will be exploring the ethical situation of Nike, the unethical behaviors, as well as the company’s role in reducing and correcting its unethical issues. Nike is no doubt one of the world’s leading footwear and apparel company, but continues to outsource its manufacturing to factories in Asian countries like China, Thailand, Bangladesh, India, and South Korea.

    Read More

  • Nike Strengths And Weaknesses

    940 Words  | 4 Pages

    Overview Nike is one of the top athletic company’s worldwide. Nike defines an athlete by “if you have a body, you are an athlete”. Nike fosters a culture of invention; creates products, services and experiences for today’s athlete while solving problems for the next generation. Making a Work Wear Sneaker for those who work in the restaurant industry is a highly demanded product. Nike Work Wear Sneaker would be comfortable, durable, non-slip, and very stylish; a sneaker that has yet to be invented.

    Read More

  • Nike Business Analysis: Internal Analysis Of Nike

    702 Words  | 3 Pages

    Internal Analysis When conducting an internal analysis you must know the firm’s resources and capabilities. Nike’s resources are assets from succeeding in their industry. These resources include financial resources, physical resources, human resources and organizational capabilities. Firms Resources & Capabilities: Human Resources-. The company displays a strong workforce of over 30,000+ employees.

    Read More

  • SWOT Analysis: The First Converse All Star Shoes

    726 Words  | 3 Pages

    The first Converse All Star shoes was made in the middle 1900 as a shoes for basket ball players. In the 1920 Chuck Taylor turned into the representative for Converse and for the following couple of decades the Converse tennis shoes was the main shoes in basket ball. During the 1960 to 1970 the tennis shoes started to move from games footwear to easygoing footwear and turned into an image for the cheap and grime cultures. after sometime converse launch the denim ,t-shirts cap and everything related to sports. and they got success as well

    Read More

  • Nike Case Study: Nike's Competitive Advantage

    784 Words  | 4 Pages

    Company Description Nike believes diversity and inclusion drives innovation that lead to a competitive advantage. Nike has a broad base of suppliers that actively and significantly support their business requirements. Nike’s Global Procurement team manages the procurement process, including selecting and contracting with the right suppliers for the right goods and services. They have also begun to reduce Nike 's footprint and lessen their impact.

    Read More

  • Success And Failure Of Nike

    1424 Words  | 6 Pages

    Nike has managed to shift their Manufacturing unit into Asian country’s were the labor is cheap to be exact wages of USD1 an hour were so little as one-tenth of those given in the US. No wonder that a pair of shoes which were sold for $150 in 1991 is made by indoasian women who were 58 cents a day but the situation has started to change and due to that reason the company has managed to minimize cost of production and not only double triple the the revenue as comparing to the year 1996. Finally we come up with promotion and advertising campaigns which became a grand success not only because they introduced sportspersons , they also introduced innovative ideas and wise strategies and the image of the Product, due to this process we can say that Nike targeted a huge no of audience and created a Prestigious brand which will be easily available for average people . they also came up with great tag lines such as ‘there is no finish life’ , and in the 1980 they changed it into “ JUST DO IT “ these quotes of tag lines are considerd very simple but very attracting and extremely encouraging for the customers .

    Read More

  • Nike's Advantage Of Globalization

    1063 Words  | 5 Pages

    Nike’s first globalization strategy was outsourcing. Nike Inc. realized that manufacturing its products (footwear) in the U.S was expensive and to further export these products to distributors outside the U.S would be a massive challenge. This is because price affordability was a major concern for customers outside the U.S who would not comprehend why sportswear should be that expensive to buy. However, Nike Inc. took advantage of globalization by using the Japanese high-quality, low-priced production strategy by outsourcing all its shoe production to Japanese producers (Locke,

    Read More

  • Micro Environmental Factors Of Nike

    1368 Words  | 6 Pages

    Micro and Macro Environmental factors that influence Marketing decisions (LO 2.1) Micro Environment: This indicates those elements over which the marketing firm has control or which it can use in order to gain information that will better help it in its marketing operations. Furthermore, these are the factors close to a business that have a direct impact on its business operations and success. It is important to carry out a full analysis of micro environmental factors prior to decide corporate strategy.

    Read More

  • Strengths And Weaknesses Of Nike

    833 Words  | 4 Pages

    Price Strengths 1. Low Cost Manufacturing Nike has a company who use the low cost manufacturing for production footwear. All of the Nike’s footwear virtually is manufactured outside of the United States by independent contract manufacturers such as Vietnam, China and Indonesia. Nike was operate multiple factories around the worlds. In 2014, Vietnam, China, and Indonesia manufactured roughly about 43%, 28%, and 25% of total Nike branded footwear and it has also operations in other country such as Argentina, Brazil, India, and Mexico.

    Read More

More about Nike Sweatshops Behind The Swoosh

Open Document