Nokia Mobile Case Study

NOKIA MOBILES

INTRODUCTION:

Nokia was the leading mobile phone company a few years back. Nokia is a mobile phone company that doesn’t require any introduction. Nokia, when on its peak, was bought because of its brand name, because at that time even the brand name of Nokia was enough for people to buy a cell phone. Nokia had an excellent image in the minds of people, even the person who had no, or little knowledge about cell phone would opt for Nokia.

HISTORY:

• Nokia was founded in 1865

• Nokia was a name of a paper factory then

• First mobile phone of Nokia was established in 1982

• At that time, producing mobile phones was not the main focus of Nokia

• Nokia developed its first GSM network with Siemens

• Nokia has served a lot to mobile

MODELS:

Haier mobiles have come up with very attractive designs, and they are providing good quality material in their cell phones. Haier has now made a good name for themselves in Pakistan market, and they are doing very well. They are advertising their mobile phones very well. They are endorsing celebrities in their adds to make them more attractive, most of their adds consists of Shahid Afridi, who is the most followed cricketer of Pakistan, and is followed by most of the people in

BEGINNING:

Haier — a prestigious brand in buyer hardware — reported the dispatch of its cell phone territory in Pakistan. Organization presented four moderate Android cell phone and six minimal effort highlight telephones.

Haier Mobile will be overseen in Pakistan by Ruba-SEZ Group that intends to give quality Mobile Phone items at reasonable cost to the majority, making a particular proclamation.

For the individuals who don 't have the foggiest idea, Ruba SEZ, for over a time of over 13 years, has banded together with various organizations from all finished China including, yet not restricted to any semblance of Haier, Opple Lighting, Real Force Group, Metallurgical Group Corporation, Shifeng Group, and most as of late Jomoo Group. HAIER ESTEEM:

HAIER ESTEEM I-70

• CPU: Octa core 1.4GHZ

• Operating system: Android 4.4

• Screen Size: 5 inch HD

• Pixel: 1280*720Touch Lens: 5 points multi-touch

• RAM: 1GB

• Internal Memory: 16GB

• Camera: 13M AF(with dual flash light)+5M front camera

• Battery: 2300 mah

Haier Esteem L50.

• CPU: 1.2 GHz Quad core Processor

• Operating system: Android 4.4

• Screen Size: 5 inch HD

• RAM: 1GB

• Internal Memory: 16GB

• Camera: 13M AF+5M front camera

• Battery: 2300 mah

• Price in