Case Study: Nu Skin Enterprises Inc.

COMPANY OVERVIEW

Founded in 1984, Nu Skin Enterprises Inc. is a direct selling company globally that operates in more than 53 international markets with a network of approx. 896,000 distributors and consumers. It is differentiated by demonstrating its ability of having the best people, products and opportunity in the industry of wellness with uniquely empowering culture, products, and social responsibility initiatives.

Nu Skin Ent Inc. projects its tradition of innovative creation through its versatile anti-aging product range, independent opportunity to run business and CSR initiatives. The organization’s scientific management in both nutrition and skin care has set Nu Skin as a prime anti-aging and health-care company. It is a direct selling

Nu Skin Enterprises has created “Force for Good Foundation” as their long term corporate social responsibility, which is a nonprofit organization whose aim is to improve the lives of children by offering hope for a life free from disease, illiteracy, and poverty. Its main motive is to create a better place for young children by improving their life, culture and environment around them. Nu Skin Force for Good Foundation is funded by the employee, distributors, general public’s donations. It employs hundreds of people throughout the world, encourages them to open projects in their own communities and provide them with monetary assistance as well. Additionally, Nu skin and other charitable partners contributes in many community services, including gathering commodities for needy families, serving as a mentor in children school and donating food to homeless shelters. Also, from the sale of every Epoch product of Nu Skin a 25Cent is set aside for the foundation Nu Skin provides for all costs of the Nu Skin Force for Good Foundation like the administration and other petty expenses, to ensure that all donations go directly to those in need and not for any other

Individuals are with two year course to learn the modern techniques of farming which helps the overall standard of living of the family members. Its vision is to educate both parents and children, to ensure the ideals of self-sufficiency that will last for generations to come in future.

• Nu Hope Library Project is located in South Korea that is established to help hundreds of elementary school going children without any basic education. They also provide learning tools, books, computers and lots of other educational kit in order to improve literacy and educational opportunities.

• Educate the Children (ETC) this helps the needy ones in farther studies and career choice. And has helped educate more than 600 pupils receiving college / university degrees, certificates, diplomas, etc in a various field of profession.

• Foundation Helps Fund Seacology 's Project - Nu Skin Force for Good Foundation funded Seacology which is a new area that has recently been dedicated to a community of Federated States of Micronesia to preserve the marine and aquatic