CRITICAL STANCE AND ANNOTATED BIBLIOGRAPHY Research question: Compare online shopping with in-store shopping, which one is the optimal choice for consumers? Thesis statement: Compare with online shopping, in-store shopping has more merits, and it is more suitable for the customers. Citation 1: Aenold, M.J., & Reynolds, K. E. (2003). Hedonic shopping motivations. In Journal of Retailing, 79 (2), pp.
It is a new form of purchasing whereby it allows customers to purchase products and services over the internet in their home or office without the need to visit the store. When consumers accept and use Internet for shopping, they are accepting and using technologies and innovation. Consumers can gain benefit from high standard online service quality compared with physical shop (Yang et al.,
The findings of the study revealed that consumers perceive internet shopping more attractive in comparison to traditional shopping. Easiness in placing orders through websites, ease of priced comparison, ability to search and select variety of alternatives were several attractive attributes of online shopping. The consumers are highly concerned about security and privacy issues in online shopping. The study provides insights for the marketers of apparels for effective management of their shopping
In order to save time and money fast medium i.e. online shopping is preferred more over physical stores. Online shopping has helped people of all age groups to shop as people who could not walk can also now shop. They just need an internet access and can choose amongst the variety of goods and services they want to avail or buy. Whereas people with no time are also benefited with this media.
The Internet promotes a brand new way for retailers to set up their business with a certainly low cost. Plus, they are able to internationalize their business allover the world. The traditional purchase approaches such as cash payment, face-to-face trading etc., has now been replaced by the new technology, eg.online electronic payment. Although it bring lots of advantages to consumers but it still brings some disadvantage to Malaysian consumer. Lelong, which is a popular Malaysia online shopping and auction site, offers different products such as computers, fashion accessories and hand phones.
Compare/contrast shopping online with traditional shopping Do you love shopping? According to BusinessDictionary.com; shopping is the process of browsing and/or purchasing items in exchange for money. Traditionally, people shopped by physically visiting stores and malls; however, with advancement in technology, shopping has become easier via the internet. This new advancement permits shoppers to attain items without exiting their home or office. Given the circumstances of the consumer, traditional shopping and online shopping are both considered convenient ways to shop.
The promoting strategies of online stores have a tendency to be more careful and less troublesome, rather than those of physical stores and this is one of the many reasons why purchasers have chosen to give web based shopping so much credit of late. You Can Analyze A Product Before Investing In It Another outstanding advantage of web based shopping - one that lone Internet shopping has - is that you can really read different client surveys and tributes before you put your well deserved cash in an item or administration. Individuals are generally more than willing to offer a legit and fair survey with a specific end goal to help future purchasers, basically in light of the fact that they are anticipating perusing different remarks and audits themselves. You can now make educated buys! Exceptionally Discreet
This chapter consists of a review of literature related with factors affecting customers’ adoption of online shopping like perceived ease of use, trust, risks and perceived usefulness. It then reviews the current issues in online shopping and other issues in respect to online shopping. 2.2 ONLINE SHOPPING PROCESS Many studies have mentioned that there is a lot of online window shopping but the number of internet users who turn into buyer is very low. This might be because of various reasons that arise during online shopping. For the online shopping to take place, the customer must connect to the internet and go on the website of the store from where he/she wants to purchase the product.
In addition, there are also some people who want to go to stores and buy what they want because they want to assure that a certain product or good is worth buying for. However, it’s all up to a person of which method he/she will use, the online or traditional shopping. Although online shopping is more convenient to some shopper, traditional shopping is still a better way of shopping in Dumaguete City because of higher customer satisfaction. This paper presents the discussion on Comparative Study between Traditional and Online Shopping of Apparel in Dumaguete City in four (4) parts. The first part talks about a brief overview of a shopping.
The researcher conducted surveys among the students of Xavier University to determine if the results would agree with the information the researcher has gathered through research found in multiple reliable sources that online shops are more efficient to XU students compared to boutiques, department stores and malls. II. THE QUALITIES OF AN