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Organizational Behavior: Apple Inc And Toyota

1215 Words5 Pages

1. INTRODUCTION
Organizational behavior is the study of individuals, groups and structures within an organization and how these react within an organization. The importance of learning this to improve the performance, efficiency and effectiveness of the organization. It explains why and how people behave and react and respond in the way that they do. This can be categorized into internal perspective as well as external perspective on how to look at organization behavior. Different people tend to react differently and hence organizational behavior as a study intends to understand these factors affecting these individuals.
The two organization selected for comparison are Apple Inc. and Toyota and detailed analysis of both these organizations was conducted. Their approach to management and leadership, how motivational theories can be used in these organization and mechanisms for developing effective team work in the organizations.
Apple Inc is an American International company that deals in computers, software, hardware, mobile phones, accessories and the latest smart watches. Apple operates a dual leadership approach; bureaucratic and human relations approach, it also uses the Maslow hierarchy of needs for motivation and due to its vast global network it uses state of the art technology and encourages teamwork and innovation
Toyota Motor Corporation is a company dealing in the manufacturing, selling and distribution of cars(automobiles). It is the eleventh largest company in

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